Huawei, which has partners around the world, made an interesting request from its customers. The company, which has been in the middle of the US-China war for many years, wants its brand and logo not to be used. like smartphone and car on third party products Now Huawei brand will not be included.
From Huawei to its partners: Do not use our brand and logo
Huawei is trying to purify its brand from various industries such as modem, infrastructure solutions and cars. The Chinese company wants its third-party partners not to have its brand and logo on their products. With this move, it is aimed to protect the reputation of the company and to prevent abuse of the brand.
Huawei Founder and CEO Ren Zhengfeisigned the announcement after the results for 2022. He urged all officials and partners of the company to comply with it. The Chinese manufacturer has also ordered the removal of all promotional materials in stores.
Some phone manufacturers have the right to use Huawei designs. For example, in China Hi Nova 10 There is a phone called This device uses the design and technical features of the Huawei Nova 10. However, it will no longer be able to include the manufacturer’s brand or logo.
On the other hand, stores will not be able to choose the phrase “Huawei” in their sales and promotion slogans. All partners are expected to respond to this call in the near future.
It is currently unclear why the company made such a decision. However, with this decision, it is thought that the Huawei name is intended to be protected from misrepresentation and to prevent abuse of the brand.
So what do you think about this issue? We are waiting your comments!