Tag: Product policy
Vietnam’s richest man suffers false start with EV bet
Vinfast VF 8 The Vietnamese manufacturer’s first electric SUVs to be launched in the US in early March. (Photo: Reuters) Bangkok Vietnam’s richest man has bet billions on his idea…
Tesla files fuel doubts about Elon Musk’s promises
Tesla CEO Elon Musk The company is facing numerous lawsuits over its driver assistance systems. Berlin, Dusseldorf, New York, Tokyo Building self-driving vehicles is a matter of existence for Tesla.…
Apple closes billion-euro chip production deal in the US
Apple iphone 14 Apple plans to invest $430 billion in the United States within five years. (Photo: AP) Cupertino Apple will have parts for communications chips designed and manufactured in…
VW, BMW and Mercedes can still grow in these regions
Dusseldorf, Vienna China is the favorite country of German car manufacturers. Here they sell more than a third of their vehicles and generate more than half of their profits. The…
These German companies deliver for iPhone and Airpods
Apple iPhone models There is also a lot of technology from Germany in the devices of the US group. (Photo: IMAGO/AFLO) Dusseldorf Henkel is best known to the public for…
Mahle wants to make the leap into electromobility with thermotechnology
Stuttgart The first wind tunnel in the German automotive industry is in Stuttgart-Feuerbach. The radiator specialist Behr, now part of the Mahle Group, built it in 1937. The first customer…
VW wants to completely reorganize the core brand
Volkswagen boss Oliver Blume The restructuring of the core brand becomes the second major project of his tenure. (Photo: dpa) Dusseldorf, Wolfsburg The car manufacturer VW is preparing a far-reaching…
Less variety in the supermarket – manufacturers are merging their ranges
Dusseldorf Kitkat, Nescafé, Maggi, Thomy – over 2000 brands belong to the world’s largest food company Nestlé. Including the numerous flavor and size variants, the Swiss company has so far…
Why business in Germany would be difficult
Apple With its new commitment in the financial sector, the tech group is putting enormous pressure on traditional banks. (Photo: Reuters) Frankfort, San Francisco A new offer from the tech…
Brexit rules are becoming a competitive disadvantage for European car manufacturers
Stellantis The Opel mother warns of new rules of origin in Great Britain. (Photo: AP) London Since Great Britain left the EU, it is not often that the German car…
Volkswagen is planning extensive restructuring of its core brand
Volkswagen boss Oliver Blume The restructuring of the core brand becomes the second major project of his tenure. (Photo: dpa) Dusseldorf, Wolfsburg The car manufacturer Volkswagen is preparing a far-reaching…
How SAP wants to use artificial intelligence
SAP boss Christian Klein The manager promises that artificial intelligence brings “tremendous value” to the business. (Photo: IMAGO/STAR MEDIA) Orlando A job advertisement is created from the data in a…
How SAP wants to use artificial intelligence
SAP boss Christian Klein The manager promises that artificial intelligence brings “tremendous value” to the business. (Photo: IMAGO/STAR MEDIA) Orlando A job advertisement is created from the data in a…
How SAP wants to use artificial intelligence
Christian Klein The spokesman for the board of SAP, here in an archive picture, announces numerous specific AI features at the Sapphire in-house exhibition. (Photo: dpa) Orlando Formulate detailed job…
Mercedes-Vans wants to cut fixed costs by a fifth – electric production is to increase sharply
Vienna Manage less and produce faster: With this mixture, Mercedes-Benz Vans saves against high additional expenses for electric vehicles. Specifically, the van unit of the Stuttgart car manufacturer is planning…
Potential billion-dollar drug beckons accelerated approval in the USA
Bayer pharmaceuticals site in Wuppertal The group needs high-revenue supplies in the drug business. (Photo: dpa) Dusseldorf Bayer AG has achieved another important success in the development of one of…
The Swabian company Trumpf stands out
Munich, Stuttgart Just not a word about Apple: The iPhone manufacturer has strictly forbidden its suppliers to report on their relationship with the US technology group. Now, however, the company…
Next step in the price war – Tesla pays a premium for company cars
Tesla Model Y The electric SUVs are also manufactured in Brandenburg – and are again offered at a lower price. (Photo: Reuters) Dusseldorf Tesla is now also lowering the prices…
SAP and Microsoft announce partnership for artificial intelligence
SAP In the future, the German software group will work more closely with Microsoft on artificial intelligence. (Photo: Imago) Orlando The German software group SAP concludes another important partnership for…
Macron’s declaration of war on Chinese e-cars
E-car export It is important that climate-friendly energies are also used in the construction of electric vehicles. (Photo: Future Publishing via Getty Imag) Paris At the Paris Motor Show last…