Cupertino Apple’s future begins now in the basement of the Steve Jobs Theater. Surrounded by security guards and journalists, CEO Tim Cook moves to a round table in the middle of the room. Apple exhibited its most ambitious product there: the new data glasses Apple Vision Pro. “She’s amazing,” Cook enthuses.
The Apple CEO is euphoric. A new era is dawning for the iPhone group. “The Apple Vision Pro will fundamentally change the way we work and interact,” says Cook. After the introduction of personal computers and smartphones, the age of spatial computing is now beginning. A time characterized by a new interaction with the physical and digital environment.
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