Tag: Sports sponsorship
First cracks in relationships with sponsors
Dusseldorf According to the business magazine “Forbes”, tennis star Novak Djokovic earned around 38 million dollars in 2021. Although the world’s best player can look back on an outstanding year,…
Puma has potential for 50 billion euros in sales
Munich The sporting goods company Puma wants to double its sales in the long run in competition with its big competitors Nike and Adidas. “In any case, Puma has the…