Tag: Sponsorship
Arne Freundt succeeds Björn Gulden
Bjorn Gulden The manager lets his contract with Puma expire. (Photo: Puma/ Christoph Maderer) Munich Puma boss Björn Gulden is facing a change to the crisis-ridden competitor Adidas. The Norwegian…
Arne Freundt succeeds Björn Gulden
Bjorn Gulden The manager lets his contract with Puma expire. (Photo: Puma/ Christoph Maderer) Munich Puma CEO Björn Gulden is leaving the sporting goods manufacturer at the end of the…
Which companies benefit – and which do not
Munich, Frankfurt, Dusseldorf The kick in the desert could become an economic disaster for many German companies. With three weeks to go before the start of the soccer World Cup…
Record sales in the third quarter and confirmed forecasts
Puma basketball shoe The third largest sporting goods manufacturer in the world is currently growing, even in a difficult economic environment. (Photo: Bloomberg) Munich At the sporting goods group Puma,…
Adidas ends cooperation with Kanye West
Rapper Kanye West The rapper is considered a supporter of former US President Donald Trump. (Photo: Reuters) Munich The sporting goods company Adidas is ending its collaboration with US rapper…
Adidas ends cooperation with Kanye West
Rapper Kanye West The rapper is considered a supporter of former US President Donald Trump. (Photo: Reuters) Munich The sporting goods company Adidas is ending its collaboration with US rapper…
Red Bull founder Dietrich Mateschitz is dead
Vienna Austrian billionaire and “Red Bull” owner Dietrich Mateschitz is dead. “We knew that he was in a very serious health condition. But still, now that it’s happened, it’s unbelievable…
Red Bull founder Dietrich Mateschitz is dead
Vienna Austrian billionaire and Red Bull owner Dietrich Mateschitz is dead. “We knew he was in a very serious health condition. But still, now that it has happened, it’s unbelievable…
Dietrich Mateschitz is dead
Vienna The Austrian self-made billionaire Dietrich Mateschitz was so unconventional that he elevated this characteristic to a business principle. It started with his appearance. The founder of the energy drink…
Sponsorship Agreement from Argentine Star Football Player Lionel Messi and Bitget
Popular cryptocurrency exchange Bitget has secured an exclusive sponsorship deal with Argentine star football player Leo Messi. Bitget announced that it has signed an exclusive sponsorship agreement with Argentine star…
Businesses in China still under pressure
Logo at an Adidas store The Herzogenaurach only expect a profit of half a billion euros. (Photo: Reuters) Munich The sporting goods group Adidas has lowered its outlook for the…
Adidas finally has to part ways with Kanye West
KanyeWest The rapper buys the right network Parler. (Photo: imago/MediaPunch) Provocation is a rapper’s daily business. Speaking out truths, exaggerating them and thus being heard – everything is okay. But…
Adidas finally has to part ways with Kanye West
KanyeWest The rapper buys the right network Parler. (Photo: imago/MediaPunch) Provocation is a rapper’s daily business. Speaking out truths, exaggerating them and thus being heard – everything is okay. But…
Windhorst and Hertha – a disaster with announcement
Banner against Windhorst at the Hertha home game A lesson in the clash between an uninhibited big capitalist and stubborn club bosses. (Photo: IMAGO/photo booth) Dusseldorf That football fans have…
“Yeezy” collaboration between Adidas and rapper Kanye West before the end
KanyeWest The American rapper has been designing shoes and clothing under the Yeezy brand in collaboration with Adidas since 2015. (Photo: AP) Munich At the Paris Fashion Week a few…
Windhorst and Hertha – a disaster with announcement
Banner against Windhorst at the Hertha home game A lesson in the clash between an uninhibited big capitalist and stubborn club bosses. (Photo: IMAGO/photo booth) Dusseldorf That football fans have…
“Yeezy” collaboration between Adidas and rapper Kanye West before the end
KanyeWest The American rapper has been designing shoes and clothing under the Yeezy brand in collaboration with Adidas since 2015. (Photo: AP) Munich Adidas is distancing itself from its longtime…
New investors & sponsors for women’s soccer team
Footballers from Viktoria Berlin Dusseldorf You have decided to crack the “last male bastion”: German professional football. In July, five German top managers and entrepreneurs took over the women’s team…
Talks with Red Bull about Formula 1 entry failed
Red Bull World Champion Verstappen in Zandvoort, Netherlands From motorsport circles it is said that internal conflicts at Red Bull are probably responsible for the failed deal. (Photo: IMAGO/HochZwei) Dusseldorf…
Bayer pays $40 million in US settlement
Bayer The pharmaceutical company does not admit guilt. (Photo: dpa) Washington The Bayer group has agreed to a multi-million dollar settlement in the USA because of alleged illegal commissions and…