Netflix suffered serious losses in the number of subscribers, with the increase in the number of competitors and the entry of gear companies such as Disney into the sector. Of course, company revenue did not increase as expected. That’s why he tried many tactics, from hikes in subscription fees to affordable packages with ads. The next step was sports competitions.
Netflix takes initiatives to create a golf tournament
There have been many allegations that Netflix executives have been trying to bring sports events to the platform and integrate them for a long time. It is known that the platform wants basketball, volleyball and tennis matches, especially football matches. However, it seems that the first step will come from a different sport.
According to the news, Netflix rolled up its sleeves to create a golf tournament. The tournament will take place with the participation of professional golfers and Formula 1 drivers. If the project goes as planned, the tournament will be held in Las Vegas in the fall. Thus, the project will go down in history as the first live sports broadcast on Netflix.
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We know that the company has been quietly researching and making under-the-table offers to acquire broadcast rights to multiple leagues and various events. The company is said to be looking to take on all the major leagues and events, from the Premier League to the NFL to the Olympics, as it has a wide-ranging user base.
There is no doubt that this step will bring absolute success. Because even Acun Ilıcalı’s Exxen platform, which was established 2 years ago, has reached 1.5 million subscribers by broadcasting both advertising packages and European football matches.
Therefore, it is said that Netflix will start broadcasting football matches next season. Because, a company official who made a statement on the subject stated that the platform is ready for this after the agreement to be provided with the right leagues.