Meta, which owns Facebook, Instagram and WhatsApp, has now set its sights on Twitter. It is preparing a new alternative for Twitter, which has lost active users after Elon Musk’s strategies gone wrong. If Meta is successful in its new platform, which it wants to launch as an alternative to Twitter, it will have a monopoly on social media platforms. Here are the details on the subject…
Twitter move from Meta
Meta, the owner of Instagram, Facebook and WhatsApp, which has users from all age groups among social media and internet platforms, is now staring at the Twitter gap. Considering Twitter’s loss of users, Meta wants to fill the gap in this area and retain more users. That’s why he’s trying to monopolize social media by creating his own Twitter.
Meta, which has carried the biggest feature of Snapchat, stroyler, to its own platforms in the past years, thus Snapchat and so on. decreased the popularity of applications. By blocking a strong competitor like Snapchat, Meta prevented new users from going to Snapchat for a long time. However, it is very difficult for him to make a similar move against Twitter.
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What makes it difficult is quite simple. Theme and content. Character-limited text sharing that belongs to Twitter already exists on Facebook. But to be successful, the entire Twitter theme needs to be transferred, and platforms such as Instagram and Facebook are not suitable for this.
The aforementioned new rival platform is expected to be something like Instagram thoughts. In other words, the state of Instagram where emotions and thoughts can be shared. But opening this platform with an Instagram name can be risky. Because the name Instagram is perceived more like a “photo sharing application” by users. Therefore, with the use of the same name on the platform to be opened, the new application may not differ in content from Instagram.
The name of the new platform, which has not yet received an official statement, or how it will be is not clear. It is only known that Meta thinks that the Twitter gap will increase in the future and aims to become a social media monopoly by closing this gap. The news that the new platform will be released has been leaked to the media in the last few days. The matter will become clearer in the coming days.
So what do you think about the new Meta Twitter platform? Don’t forget to share your views with us in the comments section!