CVS Health, of the metaverse It is preparing to become its first pharmacy.
The pharmacy and healthcare company joins big companies like Walmart and Nike to create virtual products and services. NFTs has applied for a trademark in order to sell, in addition to providing healthcare services.
“Prescription Medicines, Beauty and Personal Care Products Can Be Delivered NFT”
In its filing with the U.S. Patent Trade Office, CVS said it wanted to trademark its logo and offer downloadable virtual goods, including “prescription drugs, health, beauty, and personal care products,” along with an online store.
The company’s trademark application, filed on February 28, has recently become viewable on the US Patent Office’s website.
In addition, CVS aims to carry the health services it offers in-store and the remote health platform to the virtual environment.
He stated that the company aims to provide nutrition and wellness coaching, non-emergency medical treatment services, wellness programs, nutrition-related counseling services, and healthy lifestyle services in its trademark application.
Trademark attorney Josh Gerben said there has been a surge in corporate metaverse referrals since Facebook announced it was changing its name to Meta:
“All the companies on the Fortune 500 list started to apply for trademarks with the idea of ’how will we act on new platforms like cryptocurrencies and Metaverse’. Despite this, I haven’t seen any virtual health clinic-themed applications like CVS’s in the past few months.”
*Not investment advice.