Google provides advertising services to institutions and organizations that want to expand their businesses. Ads; It is shaped by the articles people read, the videos they watch, and the purchases they make. Google categorizes the ads it offers to users, allowing people to hide them as sensitive content.
In 2020, Google expanded the options for marking a sensitive content ad category. It also allowed to hide addictive alcoholic beverages and gambling games by marking them as sensitive advertising. The firm has now expanded the categories once again, allowing them to be hidden. Let’s take a look at the details of the news together.
Google is deleting your personal information from the internet! How is it done?
Google announced in its blog post today that it will accept requests to remove Search results with personal information!
Significant increase in Google sensitive advertising category!
Technology giant Google has expanded its options for sensitive ad categories. The firm now limits the number of ads that are related to dating, pregnancy, parenting and weight loss. Previously, the limitation of addictive content only applied to YouTube. According to a Google spokesperson, the new expansion decision will cover all potentially annoying ads.
After expanding the sensitive ad category, Google announced that it did not promise a foolproof solution. The firm said it would not be able to control a user who hides alcoholic content from seeing an “airline ad that shows someone drinking champagne.”
Karin Hennessy, Google Advertising Privacy Manager, told The Verge:
“It’s good to see Google trying to give people more control over their ad experience. It’s the type of optimization that’s good for Google and its users; You can choose to see fewer ads that have the potential to offend you, and advertisers can better target a receptive audience.”
In addition, Karin Hennessy said that they will pay attention to the feedback for users and will work again to expand this feature to which categories in the future.
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