The worlds of sports and technology continue to merge. Although many clubs have previously shown themselves in channels such as e-sports and fan tokens, from Galatasaray An unexpected move came. Galatasaray is one of the first examples of digital transformation in sports.The world’s first digital fan” project was implemented.
What is Leo, the world’s first digital fan?
Yellow-red club, Leo The Fan launched its new project for social media and digital platforms. Interacting with fans through various channels A virtual fan named Leo created. Leo, designed with the identity of a Galatasaray supporter; music, lyrics, video and artwork He will be a “phenomenon” working in his fields.
Fans who follow digital fans’ social media accounts will be able to provide direct support to Galatasaray. By adding interaction to Leo’s posts Financial support to the club will be able to create.
Galatasaray aims to both take a leading role in digital transformation and bring the new generation of fans together with the club. The aim of the project will be to bring together fans who love the yellow-red club in the virtual environment.
In the statement made on the subject, it was said: “As long as the great Galatasaray fans follow Leo and watch what he does, Galatasaray will win, so Galatasaray fans will support their club without using their own financial resources.”
Leo, who has Twitter, YouTube, Spotify and Instagram accounts, will post about the developments regarding Galatasaray. This will create a new bond between the fans and the club.