Consumer stocks as a stabilizer for the depot – which papers offer price potential

Cologne Shares in manufacturers of so-called non-cyclical consumer goods can ensure stability in the portfolio in turbulent times on the stock markets. The looming economic downturn in the face of high inflation, the war in Ukraine and the continued sanctions are weakening world trade and thus corporate profits. That unsettles investors.

However, the demand for everyday products remains stable – or even increases – even in times of crisis. Investors are therefore looking for shares in companies whose products or services are always needed and which, in difficult times, manage to pass on the rapidly rising prices for primary products and energy to their end customers.

These benefits are most often met by corporations in the consumer industry. These are shares in companies with very strong brands and high customer loyalty. Analysts give their assessments of three major players in the industry.

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