Smartphone brands continue to expand their product ranges to increase their market shares in the industry. Companies that appear before consumers with brand new models every day are in competition with each other. So, which are the best-selling smartphone brands and what is their market share? Here are the details…
Best selling smartphone brands
A new report shared by Counterpoint, which conducts market research in technology-related fields, revealed the best-selling smartphone brands in European countries as of the third quarter of 2023.
According to shared data, smartphone sales increased compared to the previous third quarter 11 percent decreased by . The leading brand in the market is 32 percent by market share Samsung. The South Korea-based technology giant compared to the third quarter of last year in terms of sales. 15 percent rate decreased. Market share too 2 percent less. But he still managed to maintain the lead.
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The second best-selling smartphone manufacturer is Apple happened. A few months ago new iPhone 15 Market share of the brand that attracted attention by introducing its series 24 percent while compared to the previous quarter 3 percent made fewer sales. However, the company lost its market share 2 percent increased by .
When we look at the data, the brand whose sales decreased the most is Realme We see that it is. The company’s sales compared to the third quarter of last year 30 percent decreased by . However, the market share is 1 percent down 4 percentIt decreased to .
While sales of almost all brands in Europe are decreasing, Honor On the contrary, it attracts attention with its increasing sales. Accordingly, the company’s market share 4 percentWhile sales remained constant at 8 percent increased by .
The best-selling smartphone brands and their market shares are listed as follows;
| Order | Brand | Market share | Change – Market Share | Change – Sale |
|---|---|---|---|---|
| one | Samsung | 32 percent | fell 2 percent | fell 15 percent |
| 2 | Apple | 24 percent | increased by 2 percent | fell 3 percent |
| 3 | Xiaomi | 22 percent | remained stable | fell 13 percent |
| 4 | Realme | 4 percent | fell 1 percent | fell 30 percent |
| 5 | Honor | 3 percent | remained stable | increased by 8 percent |
| 6 | Other | 16 percent | increased by 1 percent | fell 8 percent |
| – | Total | 100 percent | 100 percent | fell 11 percent |