Adidas Announces “Into To Metaverse” NFT Collection

Adidas announced the “Into To Metaverse” NFT collection, which includes digital and physical elements. The collection will provide digital wearables for The Sandbox metaverse.

The NFT collection will be available for sale on the Adidas official website on Friday, December 17 for 0.2 ETH (approximately $800). NFT holders will be able to take advantage of special products that include a blockchain address, sweatpants and a sweatshirt with the orange beanie associated with GMoney.

Company, “security protocols” citing reasons “Into the Metaverse” Decided not to disclose images, descriptions and availability numbers of the NFT collection

Erika Wykes-Sneyd, VP of Marketing and Communications, Adidas Originals:

We entered the metaverse sector where creativity comes to the fore. It’s no surprise that Adidas entered this world. A world where everyone can reap the rewards of their efforts with their original ideas and the possibilities are almost limitless.

Adidas also purchased an exclusive Bored Ape Yacht Club NFT with adidas tracksuits available for sale.

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