Many Turkish brands that used to stand proudly on the shelves are now under the auspices of foreign brands… Yes, in this content, we take a look at Turkey’s well-established brands that are sold to foreign brands.
Who to grow more He shook the hands of foreign partners, sought financial support to solve the financial problems he was experiencing, knocked on the doors of foreign investors and sold the majority of their shares.
Whatever the reason, when we look at the big picture, many well-established Turkish brands, in the portfolio of global giants We see that it takes place.
Doğadan, which we know for its tea bags, was acquired by Coca-Cola in 2007.
The Doğadan brand, which first started its commercial life in 1975 under the name Demle and later changed its name, was completely incorporated in 2007. by Coca-Cola has been purchased.
The reason is the company owner Nevzat Karpuzcu, whose main profession is pharmacist. Wants to focus on the pharmaceutical industry is shown.
All shares of Ofçay were sold to America-based Jacobs in 2018.
What about our water brands? Erikli, Hayat Su, Sırma and Saka are among our brands sold…
Erikli Su acquired 60% of its shares in 2006. Nestlé Waters With its acquisition by France-based Nestle Waters, it came under the roof of Nestle Waters.
Saka Su, owned by Ülker, is based in Japan. Dydo DrincoIt was sold to .
Hayat Su and Sırma are based in France. to Danone sold.
Cola Turca and Çamlıca Gazoz, owned by Ülker, were also sold to Japan-based Dydo Drinco.
Yeni Rakı is now a British brand, not a Turkish one!
Mey İçki, which owns Yeni Rakı, was sold to the US-based Texas Pacific Group in 2006 and then became a UK-based company in 2011. Diageo was purchased by.
Some of the familiar brands produced by the company, now called Mey Diageo, are as follows; Yeni Rakı, Tekirdağ Rakı, İzmir Rakı, Binboa, İstanblue, Bazooka and more…
Banvit was sold to TBQ Foods, a partnership between Brazil and Qatar, in 2017.
Kemal Kükrer was sold to Japan-based Ajinomoto in 2013.
Kent, which we know for its confectionery, was first sold to the British in 2002.
Falım, First, Jellybon and Topitop Kent, which we know with its brands such as, was later founded in 2010 by Kraft Foods was purchased by.
Peyman, which we know for its nuts, has been owned by British Bridgepoint since 2016.
Hacı Şakir’s eyes are teary. Because it is now an American brand.
Hacı Şakir, whom we know for his white soaps, was founded in 1999 in America. Colgate-Palmolive was sold to the group.
Beymen was acquired by Qatar-based Mayhoola in 2019.
Petrol Ofisi, established as a state company, is also among our sold brands.
After its privatization, Petrol Ofisi was acquired by Austria-based OMV and later based in the Netherlands It was sold to Vitol, a company.
Filli Boya and Polisan Boya are no longer Turkish but Japanese brands.
Filli Boya based in Japan in 2019 To Nippon PaintPolisan, a Japan-based company, in 2016 To Kansai Paint sold.
The situation is no different on our online platforms Yemeksepeti and Trendyol.
Yemeksepeti was founded in 2015 and is based in Germany. to Delivery Hero, Trendyol is a global giant based in China in 2018. to Alibaba sold.
Of course, this is what we count. only some… Which one surprised you the most? Don’t forget to mention it in the comments.
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