Similarweb created the report card of X, which Elon Musk bought a year ago. The past year has caused X serious blood loss. However, the only winner in this one-year period was Elon Musk’s own X account.
After billionaire businessman Elon Musk bought Twitter, which we now call X a whole year has passed. The platform has experienced huge changes during this period. Although some users were happy with the changes, others came to the point of stopping using X. If a research conducted Those who stopped using It reveals that it weighs more.
One of the most popular web analysis companies in the world similarweb, conducted important research on X. This research, which evaluated Elon Musk’s first year, revealed that X has become smaller. So much so that the number of users of the platform has dropped significantly. Similarweb, X’s your only income He also said that Elon Musk has an individual account. According to the research, Elon Musk’s account receives much more interaction than before.
Global traffic decreased by 14 percent!
Similarweb’s research revealed that there was a very sharp decline in the number of X users between September 2023 and September 2022. Global traffic of the platform, decreased by 14 percent. Countries such as Australia, the United Kingdom, France and Germany have all experienced a noticeable decline in traffic on the X platform. Historically, 19 percent fell.
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A significant contraction is also seen when the first 9 months of 2023 are compared with the first 9 months of 2022. X traffic, globally, according to Similarweb decreased by 7 percent. Meanwhile; Users’ move away from social networks was not limited to X alone. According to the research, 100 social networks followed on an annual basis 3.7 percent lost traffic. X’s global traffic record was almost 2 times the average…
X is the platform that lost the most users on mobile
According to the data shared by Similarweb, X, in addition to its global traffic mobile on devices It was the platform that suffered the biggest loss. The platform has monthly users even in the USA alone. 17.8 percent lost.
While X was bleeding, the only winner was Elon Musk
Similarweb also observed that Elon Musk’s popularity on the platform increased while X lost blood. According to this; Elon Musk’s X account before purchasing the platform several million interactions was taking it. The acquisition of X increased the number of interactions to 90 million. Although Elon Musk’s account lost its popularity in the later stages, it is now around 25 million getting interaction…
Source :
https://www.similarweb.com/blog/insights/social-media-news/x-twitter-musk/