Why Do Japanese Websites Have an Eye-Fasting Design?

When you look at Japanese websites, compared to other countries’ websites a very different design You may have noticed that you have come across the concept. It usually contains a lot of text, colors, fonts, images and links. These sites may seem complex to some of us and aesthetic to others.

Between sweet and boring Why are the sites going back and forth different from those of other countries? Come on, let us tell you.

Japanese uses three different writing systems: Hiragana, Katakana and Kanji.

kanji, It consists of Chinese characters and contains thousands of different symbols. For this reason, we can say that creating a new font for Japanese is a much more difficult and time-consuming task than the Latin alphabet. For example, around 7000 to 16,000 for a font glyph (letter or symbol) It is necessary.

That’s why the font selection on Japanese websites is very limited because their letters are larger has longer loading times. This is the websites to create visual hierarchy It requires using different methods. So, as you can see, don’t die, my donkey, there is a situation of dying.

You seem confused, so come on. American and Japanese Starbucks Let’s explain by giving examples from websites:

American website: Welcoming visitors with large, colorful blocks of images and text; different font sizes, thicknesses and clickable buttons uses.

On the Japanese website, fonts are not selectable and instead of clickable buttons Each image itself has a button that directs you to the corresponding web page.

It’s also obvious that depending on your screen resolution, many of the titles are a bit blurry because they’re not actual fonts. raster images.

Technological factors also play a role in the design of sites.

Japan was one of the world’s leading countries in accessing the Internet in the 1990s, but access mostly via mobile phones it was happening. That’s why Japanese websites use more text and text to adapt to small screens. less pictures had to use it.

In the 2000s, Japan’s internet infrastructure improved compared to other countries. to stay behind started. China has fallen behind the USA and European countries, especially in the spread of broadband internet. Thus it emerges low resolution and sites with large fonts appeared.

In the 2010s, Japan’s internet infrastructure began to improve and smartphones became widespread, but websites to stay as before continued. So, many countries found the situation strange.

In the design of Japanese websites, not only technical reasons but also cultural reasons are important (I wonder?).

Japanese culture traditionally multi-layered, detailed and rich It is a culture. Because they want to continue their cultural heritage, there are lots of colors and symbols on their sites. From this situation “cultural “due to factors” Japan, which tries to get away with this, is frequently criticized on this issue.

Also, not only their websites are like this; also in the streets, On TV/reality shows, YouTube covers and this is also the case with TikTok/Instagram videos. In short, we can say that they have adopted this style thoroughly and close the subject.

So what do you think? Do you think the design of their website is eye-watering or just nice? We will be waiting for your thoughts in the comments.

If Far Eastern culture interests you, we can take you below: