If you’ve been watching a live stream on Twitch lately, you’ve probably seen an increase in ads. So why can’t these ads be blocked, when there is a way to block them on YouTube?
Ad blockers are among the most favorite browser add-ons for users who want to have an ad-free experience on the Internet for many years. especially on youtube ads Ad blockers, used to block users, open the doors of an ad-free world to users.
This world seems helpless in the face of Twitch’s new advertising strategy. More often in live broadcasts showing ads Twitchlooks like it somehow bypassed ad blockers.
Before we move on to Twitch’s tactic, let’s take a look at how ad blockers work.
Such applications are directly does not prevent. Instead, it blocks the content download request (showing ads) sent to your browser by the site. In this way, since the content does not download to your browser, you will also bypass the advertisement. Annoying ads with this protection method it is blocked before it comes to your browser in the background.
The significant change in Twitch’s ads rendered ad blockers dysfunctional.
We more or less understood how ad blockers work. Twitch The change made by is to show the ad as a part of the live broadcast.
Twitch sends the ad to the server as a live stream video, not as additional content. In this way ad blockers can’t decide if this is a live stream or an ad. Due to instability, the app cannot automatically block this ad.
So why don’t ad blockers work on some sites?
There can be many reasons for this problem, but the most common reason is that the site’s ”white list‘ is added to. When you use an ad blocker, some sites are whitelisted so you will still see ads on those sites. From the settings of the ad blocker you are using by updating the whitelist you can solve this problem.
Another reason could be viruses. meeting your computer a malicious software, you may encounter advertisements. That’s why it’s a good idea to check your computer. Detailed explanation of the subject is included in the following content:
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Why does YouTube allow ad blockers?
YouTube is the world’s largest video streaming platform. Thanks to this market share, Google has a small number of people using ad blockers on YouTube. can ignore. In addition, users who get YouTube Premium service at a very cheap price have the automatic ad blocking feature in it and do not use 3rd party ad blocking software. In short; YouTubedoes not want to enter a fight that is not worth fighting and gives users this freedom.
The developments in the software world have always caused innovation on the other side. Ad blockers It is a matter of curiosity how Twitch will change for this new advertising technique.
resources: AdBlock , Google Support