Unreal Engine Partnership for Women’s Awareness from Dove

Celebrity grooming brand Dove has partnered with Unreal Engine to increase female diversity and awareness in gaming.

Many video games today offer players offers almost unlimited character customization. There are even games where you can customize your character’s body, down to the color and length of their eyelashes. But of course the game makers can’t add every possibility to the games.

Dove, on the other hand, on a survey conducted that women’sunable to find himselfIt draws attention to this shortcoming through a partnership with Unreal Engine.

Some female gamers complain about “lack of female diversity” in games

According to a survey by Dove in the UK, 2 out of 3 female players are in the games. the lack of female diversity she’s complaining. At this point, we need to explain a little bit about Dove’s term “female diversity”. If you’ve noticed, usually the female characters in the games are modeled fit, attractive and exceedingly beautiful. However, in many games physically handicappedWe do not see overweight, Down syndrome or unusual characters.

To draw attention to exactly this problem at Dove, it has partnered with Unreal Engine to add 3D models of ordinary people that we can actually see on the street every day. Announcing that these new characters will be playable in Fortnite and Roblox, Dove made to raise awareness states.

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In addition, Dove appealed to other game makers to request that they include female characters suitable for daily life instead of stereotypical, overly sexy and sexually objectified female characters. Some players and game makers consider this idea absurd and Fictional characters don’t have to look like real individuals. argued.


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