Toyota and Nissan Enter the Metaverse Realm

The metaverse expansion came from two Japanese giant automakers, Nissan and Toyota. The duo, which started operations related to the virtual world, rolled up their sleeves to enter the realm of the metaverse.

Nissan’s virtual showroom can host vehicle launches and other events, while Toyota’s project provides workspaces and suitable environments for holding employee meetings.

Following Their Colleagues!

Nisan and Toyota, the latest global companies to join the metaverse, are following in the footsteps of their European counterparts Volkswagen and Mercedes Benz as they seek ways to establish a presence in the metaverse.

Nissan has launched a digital reality version of its Tokyo showroom Nissan Crossing that can be used for vehicle launches and other events. In the statement prepared on the subject, it was stated that Nissan Motor Corporation has created “unlimited possibilities for services and communication that will make driving more convenient, comfortable and exciting” through an augmented reality interface that connects to the meta-universe.

On the other hand, Toyota, one of the world’s largest automakers by volume, has reportedly created virtual workstations for some departments and subsidiaries. Company employees will be able to attend company meetings and chat with each other through avatars.

Another Communication Is Possible

A Toyota representative said the pandemic and related restrictions on human movement inspired Toyota’s decision to launch virtual workspaces.

With more people working from home due to the coronavirus, we are offering communication options to young employees and others within the company.

said.

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