In Berlin on September 2 of IFA 2023 On its first day, North America’s famous cleaning brand eurekaintroduced two game-changing cleaning products: Bagless robot vacuum cleaner with transparent dust bin Eureka e10s and the outstanding wet & dry vacuum cleaner Eureka New400. These products reflect Eureka’s aim to make cleaning not only easier but enjoyable for everyone.
Eureka’s launch event
Popular restaurant in Berlin in Kin Za Eureka organized a friendly launch for Eureka e10s and New400. Following the presentation, media were invited to personally experience the powerful performance of these cleaning wonders. Establishing a partnership with 6 German bars and cafes, Eureka’s newest products became the striking stars of the IFA fair.
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Eureka New400 – simple, powerful cleaning for everyone
Eureka New400 is a versatile wet and dry vacuum cleaner designed for modern living. Whether it’s vacuuming dust or cleaning dirt, this vacuum cleaner does it all. Equipped with a two-tank system, the New400 provides continuous cleaning with fresh water, solving the long-standing problem of traditional mops that often spread dirty water around.
The powerful 120 W motor solves the problem of water stains that plague traditional floor cleaners, while the 600 ml water tank meets the needs of most users by providing up to 20 minutes of cleaning time under high power.
Additionally, the New400’s self-propelled function makes cleaning less arduous. Combining all the features expected from a flagship wet & dry vacuum cleaner and offering it at an affordable price of 200 dollars, Eureka aims to bring the convenience of the latest technology to more consumers.
Eureka e10s – deep cleaning, no bags needed
Eureka E10s sets a new standard as an advanced robotic vacuum cleaner with its powerful suction power and carefully crafted bagless design. The product has an impressive 4000 Pa suction power, allowing it to effortlessly manage debris and dust on the floor. The bagless design not only allows users to save time on frequently changing dust bags, but also reduces costs, making cleaning both economical and effortless.
What sets it apart from other robot vacuums is its unique multi-cyclonic dust separator, which allows the product to effectively isolate particles during its self-discharge process, providing constant suction power and preventing duct and filter blockages. Additionally, the product also features high-level obstacle avoidance technology.
Besides LiDAR located on top for wide environmental scanning, the E10s is fine-tuned with multiple lasers provided by side-mounted PSDs (Position Sensitive Detectors), making it particularly adept at detecting dark objects. This cutting-edge approach provides a new level of precision and comfort in robotic cleaning.
Pricing and availability
The Eureka e10s will be available in the United States and Germany in early November for €479. The New400 is priced at $199 and is currently available on Amazon in the United States.
About Eureka and Midea Group
Eureka is one of more than 10 brands within Midea Group’s Smart Home Business. Founded in 1968, Midea Group is a leading global high-tech company ranked 278th on the 2023 Fortune Global 500 list and one of the world’s largest home appliance manufacturing companies whose businesses extend beyond smart home appliances.
In early 2021, the company divided its core units into five fast-growing business lines to pave the way for new future growth: Smart Home, Electro-Mechanical, Building Technologies, Robotics & Automation and Digital Innovation. All businesses of Midea Group strive for one belief: #HumanizingTechnology.
Midea Group’s 35 production centers worldwide and more than 166,000 employees in more than 200 countries and regions generated annual revenues of more than US$51.16 billion in 2022. Its 28 innovation centers worldwide and strong commitment to R&D have resulted in more than 62,000 authorized patents.