German automobile manufacturer BMW announced that it achieved the highest operating profit in the company’s history. With this record profit, BMW is focusing on major investments in new technologies and facilities in the next two years.
BMW achieves record operating profit in company history
BMW CEO at the balance sheet presentation in Munich Oliver Zipsewhich will be put on the market starting from 2025.Neue Klasse” (New Class) announced the plans of its models. Introducing an electric SUV model, Zipse stated that with this new model, BMW will radically change not only the drive system of the vehicles, but also the design and interior.
Development Chief Frank Weber emphasized that this process is the largest investment in the company’s history and said, “We are bringing all our technologies to the latest state.” BMW’s “Neue Klasse” move is considered an important step towards the electric and sustainable future in the automotive industry.
BMW Neue Klasse X electric SUV images leaked!
Concept images of BMW’s electric vehicle Neue Klasse X SUV were leaked online before its world premiere on March 21.
The calculations work so far: BMW, including Mini and Rolls-Royce, in 2023 6 percent It sold more cars by Sales increased by 9 percent to 155 billion eurosI; This is the first time the BMW Group 153 billion Euro with Mercedes Car GroupIt means it gets more sales than p. The operating result is the highest in the company’s history to 18.5 billion euros reached.
BMW’s investments also It is at a historical record level with 8.8 billion Euros; a billion more than its main rival, Mercedes. The group wants to continue its historically high investment expenditures in 2024. The money will be used to establish battery production and start production by 2025.Neue Klasse” will be transferred to the new factory in Debrecen, Hungary, where the electric SUV will be produced.
BMW is expected to play a more active role in the electric vehicle market with this record profit and large investments. However, it may face challenges in this process, such as rising costs and global supply chain issues.
This new class attracts attention in the industry with its innovative interior designs and advanced driver support systems, as well as electric vehicles. It is wondered how these investments of BMW will change the competitive dynamics in the automobile industry and how they will affect the future position of the brand.
These important steps in electric vehicles and innovative technologies are seen as part of BMW’s strategy to maintain and expand its leadership in the industry. How BMW will achieve success with these new investments and strengthen its place in the automotive industry are among the important issues that will be closely followed by industry experts and consumers.
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