Partnered With This Crypto Project!

Famous company Coca Cola has partnered with a project based on the Solana network behind the popular crypto SOL. Here are the details…

Coca Cola announces cryptocurrency partnership

SolSea, a popular NFT platform on the Solana Blockchain, announced a partnership with Coca-Cola Srbija, the Serbian division of the famous beverage company Coca-Cola. This exciting collaboration aims to offer exclusive products and non-fungible tokens (NFTs) branded with the Coca-Cola Serbia logo. The joint venture between SolSea and Coca-Cola Srbija was implemented in conjunction with the EXIT Festival, the annual music festival in Novi Sad, Serbia. The festival, known for its lively atmosphere and various music programs, is planned to be held between 6-9 July 2023.

SolSea and Coca-Cola Srbija have implemented an interesting concept called “Magic Mirror” to offer festival attendees a unique and immersive experience. This interactive installation dresses the participants in random products. It showcases them in real-time 3D. By scanning a QR code with their mobile device, attendees can capture their transformed selves and become an unforgettable memory of the event.

As part of this special offer, VIP members will receive 100 limited edition hoodies, each paired with the NFT. While it’s unclear whether the short-sleeved and sleeveless T-shirts will feature NFTs, the range looks like it will be both stylish and highly sought-after. It should be noted that while the current partnership is focused on the Serbian division of Coca-Cola, Coca-Cola is showing an increasing interest in the NFT space. In July 2021, the company auctioned four charity NFTs on the Ethereum Blockchain to commemorate International Day of Friendship. Additionally, in 2022, Coca-Cola released a second round of charitable NFTs on the Polygon Blockchain on the same occasion.

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Big companies form many partnerships

Coca-Cola has also partnered with Crypto.com to offer Pride Month NFTs for charity and to publish FIFA World Cup NFTs through its Middle East division. So, he made other NFT attempts. These efforts highlight Coca-Cola’s commitment to exploring the potential of NFTs and leveraging their popularity to support philanthropic causes. Moreover cryptocoin.com As we have also reported, its involvement in the NFT field in partnership with major brands such as Coca-Cola, Marvel, Starbucks and Porsche has received both praise and criticism.

While some view these institutional NFT initiatives as mere “money grabs,” others appreciate the opportunities they provide for crypto artists and creators, as well as the funds raised for charities. As the partnership between SolSea and Coca-Cola Srbija evolves, participants of the 2023 EXIT Festival can look forward to unique products and NFTs that blend the worlds of music, technology and popular culture. This collaboration represents an exciting development in the NFT space and underlines the growing mainstream adoption of Blockchain-based collectibles.

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