Netflix to Invest Billions of Dollars in South Korea

Netflix has announced that it will double its investments in South Korea after its debut with Squid Game in 2021.

digital media platform Netflixin a statement made today, will visit South Korea in the next 4 years. 2.5 billion dollars announced that it will invest. With this investment, the company will produce movies, series and reality shows for both Korean audiences and other countries.

Breaking viewership records after its release on Netflix in 2021 Squid Game The series became one of the company’s most successful original content initiatives to date, with 142 million viewers worldwide. After 2 years, Netflix aims to reach large audiences by increasing its investments in South Korea with its statement today.

2.5 billion dollars will be invested in South Korea in 4 years

Netflix said in a statement it plans to invest $2.5 billion in South Korea over the next four years and produce TV series, movies and reality shows abroad for both Korean audiences and its wider global footprint.

Announcement, making an official visit to the USA South Korean President Yoon SukYeol with Netflix co-CEO Ted SarandosIt was timed to coincide with the meeting in Washington.

Sarandos spoke on Monday. “We were able to make this decision because we have great confidence that the Korean creative industry will continue to tell great stories. We were also inspired by the President’s love and strong support for the Korean entertainment industry and fueling the Korean wave.” said.

Although two years have passed after the success of Squid Game, the series still maintains its place among the most popular series. on the other hand The Glory series and Physical: 100 The reality show is also among the most watched series of the platform. It seems that the company aims to reach wider audiences by increasing its investments there after South Korea’s success on the platform.

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Also on Netflix Dean Garfield, Vice President of Public Policy, Speaking in Seoul during his 2021 visit to South Korea, Netflix said that More than 80 Korean movies and that he introduced the series and between 2015-2020 “spent nearly $700 million on Korean content‘ he had said.

Source :
https://www.reuters.com/technology/netflix-invest-25-bln-south-korea-make-tv-shows-movies-2023-04-25/


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