The world’s most popular video streaming platform Netflix, advertisement on the agenda with its discussions. The company, which has announced many times that it will not take advertisements in previous years, has reconsidered this decision. Spencer Neumann, Chief Financial Officer of Netflixmade a statement on this subject yesterday.
The company, which has 213.6 million users worldwide, attracted attention with the Squid Game series last year. The subscription prices of the platform, which has increased this number with the series, are often the subject of discussion. So what was said in the statements on the subject? Will the platform start receiving ads?
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Will Netflix start showing ads?
Netflix Chief Financial Officer Spencer Neumann stated at an investor conference that the company is not against the idea of advertising in the future. However, he added that there is no such plan for now. It was remarkable that the company, which had previously flatly denied that it would receive advertisements, made such a statement.
It is thought that the decision of its rival HBO Max to take over all of Europe and the fact that Disney Plus will start broadcasting are effective in this statement. Last year, Netflix made a price increase for its subscribers.
Later, in addition to this price increase, it added another hike at the beginning of this year. Advertisements will be a very valid solution both for users who constantly complain about price increases and for their competitors.
What do you, our readers, think about these statements? Does Szice Netflix get ads? You can comment or express your thoughts on the SDN Forum.