Hepsiburada shared the details of Hepsiburada Premium, the first membership-based loyalty program developed and implemented in Turkey, which it introduced last July, reaching 1 million members and benefiting 1.2 billion TL in 10 months.
A member who places an average of 4 orders per month receives 300 TL per month by paying only 14.90 TL.
With an Hepsiburada Premium member who places 4 orders a month, a total of 97 TL shipping cost, 60 TL Hepsipay Papel earnings, 69.90 TL BluTV gift, and an average of 105.00 TL Premium special campaign benefit, a total of more than 300 TL per month. can. Hepsiburada Premium users can also follow the benefits they earn by paying only 14.90 TL from the special page in the application.
Heppay Papel worth 65.5 Million TL was assigned to members
According to the data, 1 million members earned a total of 65.5 million TL in 10 months, Hepsipay Papel, which they can use for their Hepsiburada shopping, with the advantage of “3% Hepsipay Papel on every purchase”.
Big fight: Hepsiburada Premium vs Amazon Prime!
We examined the differences between Hepsiburada Premium and Amazon Prime subscription services and which one is more advantageous in our news.
16 million orders benefited from free shipping
Premium users benefited from free shipping on every purchase. With the free shipping advantage applicable to all orders regardless of the basket amount, they benefited from 340 million TL worth of benefits.
685,000 Premium members watched 24.6 million hours of content on BluTV
685,000 Premium members watched more than 10,000 hours of domestic and foreign TV series, movies, programs and documentaries on BluTV as gifts.
With the privilege of BluTV as a gift, Hepsiburada Premium members watched a total of 24.6 million hours of content from The Last of Us to Behzat Ç, from The Handmaid’s Tale to Bozkır.
2 Million TL discount on furniture and tire assembly
Hepsiburada Premium members benefited from 50% discount on their assembly orders for 7 thousand furniture and 2 thousand tires. With this advantage, which was used 9 thousand times in total, members benefited from a total of 2 million TL.
Burger King Click Here, Petrol Ofisi, Yemeksepeti were among the most used advantages, 150 thousand hamburger menus, 20 thousand desserts were eaten
Among the dozens of advantages that Hepsiburada offers with Premium, the ones that stand out are 50% discount at Burger King Click to Come, 80 TL discount special for the first order from Yemeksepeti, and 5 times points in fuel purchases from Petrol Ofisi. With the advantage offered by Yemeksepeti to Hepsiburada Premium members, members ordered 20 thousand desserts.
Shopping preferences of Hepsiburada Premium users
The members of Hepsiburada Premium shopped mostly in the categories of supermarkets, glassware, health-beauty, home textiles and toys. In the supermarket category, the best-selling products are respectively; tea, hazelnut cream, sunflower oil and toilet paper. Premium members consumed 280 tons of tea, or 84 million cups, in 10 months. The 14 million toilet papers ordered by Premium members who purchased 135 tons of hazelnut cream and 427 tons of sunflower oil are long enough to travel the world 6.5 times.
Premium users preferred cast iron pan sets the most in glassware, hair care tonics and herbal care complexes in the health-beauty category, while hotel pillows were purchased in the home textile category.
Books most preferred by Hepsiburada Premium users
With hundreds of campaigns in the hobby and book category for premium users, more than 250 thousand users in total bought over 2 million books in 10 months. The top 5 books that Premium users prefer to read for children and other genres are as follows:
- Ahmet Ümit – A Love Story
- Dan Brown- Symphony of Animals
- Wendy McClure – It’s a Pumpkin
- George Orwell- Animal Farm
- Matt Haig – The Midnight Library
Premium is still only 14.90 TL, students 9.90 TL!The monthly fee is 14.90 TL, while Hepsiburada Premium is offered to students under the age of 25 for 9.90 TL. You can access the folding advantages of Hepsiburada Premium by clicking here.