Great danger waiting for smartphone manufacturers in Russia!

The Russian Federation, which occupied Ukraine last week, set the transfer standards in the international banking system. SWIFT ban It faced harsh sanctions from the USA and European Union countries, especially.

not only from the states, but also Apple, Volkswagen, Google, Facebook Many technology and social media, including many others, reacted to the Putin administration by suspending their activities in the country or banning state-owned media outlets. As the Russian ruble continues to melt day by day, a worrying warning came from analysts.


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Russian smartphone market in decline

According to the report of the market research company Counterpoint Research, the smartphone market in Russia will be in 2021. a 7% drop lived. Samsung, which has a 25 percent market share in 2020, Increasing its market share to 30 percent in 2021; It has been shared that the Galaxy A12, which is sold under $ 200, is the most popular model.

Smartphones with the best screens

Xiaomi has increased its market share from 17 percent in 2020 to 23 percent in 2021, making it the second most popular phone brand in Russia. Next Apple with 13 percent share While Honor’s market share decreased from 15 percent in 2020 to 6 percent in 2021. Realme 5 percent, “Other category phone manufacturers reached a market share of 23 percent.

Research expert Tarun Pathak said, “While the total market share of Chinese brands was 46 percent in 2020, it was 44 percent in 2021. We can attribute this decrease to Huawei’s blood loss. But especially Xiaomi, Honor and Realme are on the rise again.” made its assessment.

Pathak noted that the smartphone market in Russia may shrink even worse this year due to the war in Ukraine. Stating that the war has pushed the phone market in the country into uncertainty, the research expert said, “The decrease in the Russian Ruble will lead to a sharp price increase in the short term due to limited stocks and the suspension of deliveries. In addition, as sanctions gain momentum, it will be harder for manufacturers to determine a strategy.” said.

Apple products increased by 50 percent

Recently, Apple closed its online store in Russia and stopped the sale of its products. Likewise, re:Store, which was the distributor of the company in Russia, was temporarily closed. The store has reopened as of yesterday, but 50% hike in prices.

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