It is quite difficult to find a good name when setting up a new website, but it is even more difficult to find a usable domain name. Chances are, most of the website domain ideas you find are already taken. So how can you choose a good domain for your website in such a case?
Why is Domain Important for a Website?
Domain name is an important part of your website. A domain is not just your address on the world wide web, it does much more:
1. Branding
Having a recognizable domain name can help build brand awareness and add to your business identity.
2. First impression
The moment you launch a website, you may not get traffic right away. However, your domain name can help you make a great first impression.
3. Discovery
Your domain name should be easy to spell, say and type, otherwise many people may have trouble trying to get into your website.
The better your website name is, the more traffic you can get, keep people on your site and convert them into subscribers.
4. Customer trust
Domain names are often a customer’s first encounter with your business. That’s why having a professional and memorable domain name can strengthen your brand and increase your customers’ trust.
5. Professional look
A proper and proprietary domain name can help you appear more legitimate and professional to visitors. It is also possible to use a subdomain such as businessname.wordpress.com, but this can damage your reputation.
6. Control over your brand
Even if you don’t create a website right away, registering your business name as a domain is important to prevent others from registering it, which could be used to confuse customers or sell competing products.
How to Choose the Best Domain for Your Website?
As it is quite difficult to find a great domain that still exists, you can follow the steps below to find a domain name that suits you:
1. Choose the Right Extension
If you haven’t been able to find a .com extension, you can use several alternatives to .com domains, depending on your niche and target audience. At this point, do your research and try different options to find the right extension for your brand.
2. Keep it Short
Domain names should be one to four words long. Longer names are harder to remember and rank lower in search engines. Therefore, it is recommended that you do not exceed the six-word limit.
3. Use a Domain Name Generator
Domain name generators are great tools. It gives you domain name options when you enter descriptive words and ideas. If you have any of these ideas, you can use the domain name of your choice.
3. Search Domain History
Don’t choose a domain name that’s already associated with topics, people, or beliefs that don’t fit your brand, and do the research. Make sure the name has never been used before or doesn’t match a brand whose values match yours before.
4. Check Social Media Accounts
If your domain already has a social media account used by someone else, it is not suitable for successful marketing. In such a situation, people searching for your brand name on a social media platform may be confused.
So make sure that there are no social media accounts that own the domain you choose.
Let’s say you found any social media account registered to a name you like. You can DM the owner and ask if they are willing to sell the account.
5. Avoid Anything Registered as a Trademark by Another Company
It is very important that you do some research before purchasing a domain name. Even if a domain name has not been registered, another company may still trademark the name for future use. If you use this trademark name for your business, they may sue your business.
6. Domain Name Inquiry
After following all the steps above, inquire whether the domain name you will choose has been registered before.
- Click on the link below for domain name inquiry: https://www.atakdomain.com/domain-sorgulama
- On the page that will open, type the domain name you have specified in the “Domain Query” tool and click the “Query” button.
- Let’s say you enter your company name in the “Domain Query” tool. If the domain is availability, it means that the name has not been registered before.
- At this stage, you can make your payment by adding the domain name you have specified to the basket.
What Kind of Domain Extension Should You Use?
.com is the ultimate standard for domain names. But there are many other extensions available today. However, it is still recommended to stick with the .com version for your website.
You ask why?
Because when most people hear of a domain name, the first extension that comes to mind is .com. Even if people see the entire URL, it automatically adds .com to the end. So if you use a different domain name, you may lose a lot of traffic.
You may also want to consider choosing a country-specific extension if your website will be in a different language, or if you only want to appeal to people in that country. This can be an extension such as com.tr for Turkey, .de for Germany or .se for Sweden.
Where to Register a Domain Name?
After deciding on your domain name and making inquiries, you need to register your domain name using a registrar. At this point, you can use popular domain registrars such as Atak Domain to get the best deals.
When you pay for your domain name, you own the domain for the duration of your license.