Can You Find the Right One of the Popular Logos?

If the heat is on and you want to drink something cold to cool down, Coca-Cola comes to your mind among fizzy drinks. success of the brand means. Or if when you see a huge yellow letter M, McDonald’s comes to mind, even if you don’t want it to. The brand is ingrained in your memory is happening.

We also made some changes to the logos that we are all familiar with. Let’s see the differences between the logos Can you find the right one? However, first, let’s talk about the importance of the logo and the purpose of the companies and examine another interesting test.

The main goal of brands when creating a logo is not to sell products but to be memorable.

Every company we come across today has a logo. While some use symbols, some just have logos. typographic. No matter what type of company logo is, the purpose of the logo is not only to tell people about the work it does. to be remembered to ensure. Brands as visual data located deep in our minds It is also a factor in our being in contact with that brand.

The aim of logos that change for many concepts such as market concern, innovation and globalization is to make the brand known and place in internal memories. In addition to whether the logo is beautiful or ugly, if the logos are memorable, the brand considers itself successful at this point.

What the logo is and how it should be technical details Before entering, let’s go to the test conducted on 156 people.

A group of people were asked to draw the logos of some world-famous brands. Let’s see what the results were.

Signs.com company conducted a test for world-famous logos. from 156 Americans ages 20 to 70 He was asked to draw the logos of brands. Of course, in the test, people were not shown the logos and were told to draw whatever came to their mind.

When you look at the results, the logo actually How important is your color? You will see that it is. Although different lines emerged in terms of design, many people who participated in the test created colors close to the original color.

Karen Haller, an expert in color psychology, How important color combination is for logos He says this about: People first establish an emotional bond with colors, then they perceive the shapes, that is, the logo, and lastly they read the words.

Let’s start with the test for the Apple logo.

Similarity chart of logos:

• 20% Almost perfect
• 16% Forgotten bite
• 22% Wrong bite
• 25% Leafless

When you see the first row of logos drawn for Adidas, you think, “What does it have to do with it, bro?” says.

Similarity chart of logos:

• 12% Almost perfect
• 11% Those with four or more lines
• 21% Those who added the Adidas text to the logo
• 12% Those who draw clover logos

When I saw Starbucks’ mermaid logos: “What do I care?”

Similarity chart of logos:

• 6% Near perfect
• 55% Those who drew the mermaid but forgot her tail
• 31% Those who drew the old logo with the brand name
• 45% Those who drew the mermaid but forgot her crown

We can say that Burger King made the right color choice.

Similarity chart of logos:

• 18% Near perfect
• 9% Those who drew the blue circle
• 21% Those who drew the old logo
• 21% Those who draw the crown

It wouldn’t be a lie to say that Ikea has become a part of many people’s memories with its logo.

Similarity chart of logos:

• 30% Almost perfect
• 12% people write Ikea in lowercase
• 14% Those who misunderstand the brand color
• 41% Those who draw oval backgrounds

This test was conducted on 10 brands. other consequences If you’re curious, you can check it out here.

Let’s come to our test. Let’s see how your visual memory is with logos.

Those who cannot see anything else when they are hungry may not be sure of the accuracy of the Domino’s logo.

If you are good with colors, you may remember which color the FedEx logo starts with.

Who knows how many times you see it during the day, but have you ever looked at its colors in detail?

Which direction is correct for the lightning bolt in Opel’s logo? Picture it, see if you remember it correctly.

Don’t cheat by looking in your wallet to find the correct answer to the Mastercard logo 🙂

If you were Elon Musk (we can almost hear the voices of those saying “I wish”), would you add movement to your logo or would you like it to be simpler?

It seems to be a simple question for those who cannot do without checking their Gmail, but a difficult question for those who clear their e-mails once a week.

Those who use iPhone or Mac should not take their eyes off the screen while looking at this question 🙂

Here comes another color question. Which of Microsoft’s logos do you think have the correct colors?

Do you buy your Coca-Cola with or without stripes?

Can there be Coca-Cola but no Pepsi? Which angle is correct?

We thought a burger would go well after an ice-cold cola. Can you guess the McDonald’s logo correctly?

We are nearing the end. Which one is correct with the mermaid’s crown in the Starbucks logo?

Car enthusiasts seem to have an easy task with this question. In which direction are the blues in the BMW logo correct?

And we came to the end of our test with Ms. Süreyye’s magnificent transformation. Which is Facebook’s new logo?

In our test we compiled from logos that everyone is familiar with, your success number and which one is the most you are undecided We are waiting for comments 🙂