Brands That Cannot Hold on to the Phone Market – Webtekno

There are some phones that live only in our memories, including the ones we miss. Phone technology has progressed so rapidly that some brands have not been able to keep up with this speed and unfortunately great depreciation lived.

All of these brands, which are gradually moving away from the phone industry, are actually we know closely tech giants. So these companies? to big capitals Why did it fail even though it had it? Which technology brands are no longer known for their phones?

At the top of the list is Blackberry, which we wish was re-produced.

It became a legend of the period and especially Popularized with its keyboard The founder of the Blackberry company is originally from Mike Lazaridis, born in Istanbul Did you know that it is? Founded in March 1984, the company began to stand out especially with its innovative ideas. user data not to share with any government Unlike Blackberry, which was adamant, other companies did not hesitate to do so.

That’s why the company to be at odds with governments and started losing blood. Starting in those times iOS and Android war Blackberry, which uses its own operating system against it, has become one of the biggest losers of this war over time. The company, which never gave up on its own culture, could not follow the developments for this reason and behind the industry remained.

So, didn’t Siemens only produce white goods?

When you think of phones in the 2000s, Nokia and Siemens was coming and, so to speak, these two brands had no rivals in the industry. Siemens entered the mobile field in 1985 and introduced color display devices in 1997. Siemens S10 launched it.

In 2005, a company called BenQ bought the rights to the company, but BenQ acquired it in 2006. you went bankrupt announced. Thus, the era of Siemens phones is over.

We should not forget Nokia, which was not damaged no matter where it fell.

Nokia, the biggest star of its time and never falling from the top, increased its net profit from its 1995 debut until 1999. 4-fold increase to 4 billion dollars He managed to raise it. The company, which uses different designs and new features in each model, has fully developed the phone model called 1100. 250 million units sold.

in 2007 With the introduction of the iPhone, Nokia’s sales started to decrease considerably. In 2013, the company, which was valued at $50 billion, was sold to Microsoft for $7.2 billion. Then, phones with Microsoft operating systems began to be disliked by users. Unfortunately, Nokia, which could not keep up with the developments, said goodbye to the phone industry.

How did HTC, the star of its time, become forgotten?

Once upon a time, the smartphone market to 24 percent HTC, the dominant company, announced in 2012 that it would only produce high-quality expensive phones instead of budget-friendly phones. Also at that time, the Chinese made a rapid and successful entry into the smartphone market.

HTC’s sales rates began to decline against affordable products. Nearly collapsed in 2013 Windows Phone By merging with HTC, it spelled its own end while trying to move forward with a failing company.

Sony fell victim to a changing company CEO.

When mobile phones first came out, one of the biggest brands was It was Ericsson. However, since the company was not successful, it was bought by Sony, and thus Sony decided to enter the phone market. in 2018 The CEO of the company has changed and new CEO Kenichiro Yoshida announced that they would abandon the production of some products.

The CEO, who made a 3-year plan, did not include smartphones in these plans. Then Sony, as it is today; console, headset, camera Decided to focus on products such as. Thus, Sony Samsung and Apple decided to withdraw from the market without stepping into its competition.

There were too many problematic devices and LG authorized service was unsuccessful.

Producing smartphones that we can call a complete price/performance product, LG successfully appealed especially to the lower segment. However, over time, technical difficulties began to occur in the phones. Many users, once they start using the devices, 2 years later He said he was having trouble.

LG customers whose phones broke were contacting the company’s official technical service. However, repaired products was breaking down again or the authorities were not interested in the users. Trying to cope with all these problems, LG unfortunately could not keep up with its competitors and was eliminated from the phone market due to its own failure.

Let’s talk about Motorola, which only survives in one country.

Motorola, which started phone production on April 3, 1973, was known as a successful name in the industry for a long time. in 2007 your first iPhone With its introduction, sales of Motorola phones decreased. Later, the company was established for the purpose of telecommunications and telephone production. two separate units founded.

In 2012, Motorola Mobility by Google was purchased, but this attempt also failed. In 2014, Google bought Motorola shares. to Lenovo sold. Currently Motorola phones are only available in the US.

Panasonic was a highly feared competitor.

Japanese electrical brand Panasonic was one of the country’s largest phone manufacturers in 2001. However, the company could not compete with Apple and Samsung and in 2013 80 million dollars made a loss.

Then the CEO of the company, in the new year they foresee damage and therefore announced that they would withdraw from the phone market. Since that period the company; television, sound system, headphones, camera It produces technological products such as.

Approximately 6 years ago, global total more than 700 Even though it is a phone brand, this figure is around 200 fell. Unable to withstand competition, having problems in supply, unable to keep up with technology and unable to gain a place in the growing market 500 marks; It has completely disappeared from the phone market.