When it comes to ‘smart watch’, it usually comes to mind. Samsung Galaxy Watch, Apple Watch, Xiaomi Mi Watch products like. Exercise, fall detection, health tracking, etc. those who do not need the features can choose their own from classic watches they use it again. Swiss-based luxury watch and accessories manufacturer Rolex’among high-income U.S. youth so far ‘most popular brand’ was known.
American teens no longer own Rolex, according to a new study by Piper Sandler. Choose Apple Watch they do. In addition, it was revealed that Apple’s other accessories are also popular with young people.
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Apple has 86 percent market share among young smartwatch users
According to the survey results covering the autumn months of 2021, the use of smart watches by young people 35 percent. The same rate was recorded in the Autumn of last year. 30 percent it turned out to be. Apple among high-income youth using smartwatches 86 percent share achieved leadership. First place previously belonged to the Rolex brand.
Piper Sandler says 13 percent of teens in the spring of the year He’s considering buying an Apple Watch, but in the fall that rate increased to 15 percent. explained. In addition, 30 percent of young users use fitness apps while doing sports. half of them prefer Apple’s services. that he revealed. AirPods use among teenagers 67 percent was determined to be.
Majority of teens are considering switching to iPhone
According to the survey results, US youth 87 percent iPhone uses. On the other hand, 88 percent of the people think that their next smartphone will be to have an iPhone wants. In addition, 20 percent of young people are already using iPhone 12, more than 22 percent It plans to switch to the iPhone 13 series this year.
Lastly, Piper Sandler, who also did research on Apple Pay, said that this service is among the young people. second most popular payment method declared that. He also stated that the number of those who prefer cash payments is higher.