YouTube has been showing notifications asking users to turn off their ad blockers for months now. Recently, it has become necessary to disable the ad blocker on YouTube. However, some users sued YouTube over data privacy.
Is it legal for YouTube to track ad-blocking extensions?
of YouTube, ad blocking software It was claimed that users were observed to detect It was decided that this situation was a crime against data security and the company should be examined. The lawsuit filed by the privacy consultant could set a precedent for social media platforms.
The plaintiff, Alexander Hanff, revealed that the scripts used by YouTube illegally spied on European users. To the Irish Data Protection Commission Hanff made a complaint based on data security abuse laws.
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For those who don’t know, YouTube runs some scripts on its website that check whether users have ad-blocking extensions installed. If an ad blocker is found, access to the platform is restricted or extensions are requested to be disabled.
Hanff argues that this practice violates EU privacy laws, which require consent for data collection. YouTube’s ad blocking detection files are a type of spyware It evaluates as .
The privacy consultant targeted both Google and Meta with the criminal complaint. He underlined that regulators need to properly enforce Europe’s privacy rules against tech companies.
What do you think about the YouTube ad blocker ban? Please don’t forget to share your thoughts with us in the comments.