Why Does Apple Put These Stickers On The Box Of Its Products?

You can also enjoy these stickers, which Apple, which often breaks sales records with the products it releases, has been producing without exception since the first day of its release. those who throw it in a corner of your house you can be.

However, for what purpose these stickers bearing the brand’s logo were produced and Why Apple insists on these stickers You may change your mind once you know the reasons.

To answer this question, let’s first take a time travel to Apple’s early days.

Steve Jobs and Steve Wozniak founded a company in Jobs’ garage in 1976, where they built the Apple I computer, which needed assembly. This device contained a circuit board, manual, and some other components, but lacked a case or keyboard. To use the Apple I the task of obtaining missing parts suitable for this device left to the user.

Apple company, which did not have the production power to create a perfect and complete computer at that time, in order to make up for the shortcomings of their own computers relied on third-party vendors. In summary, the first Apple computers did not have a standard formation and were not consistent.

However, despite this unsuccessful trend, Apple continued to develop and grow in terms of design and aesthetics.

Those who were passionate about Apple back then formed a community of developers to push the company forward and began exchanging their minds for tricks and tips. Sharing hardware and software hacks and helping themselves Pushing Apple’s boundaries they devoted

These efforts gradually bore fruit, and as this company saw it begin to climb the ladder of success, design and aesthetics He started to focus more. Today, designers have been hired who will be the architects of the rather sleek and minimalist looks of Apple products.

Also, Apple the smooth running of the production process and began investing in their own manufacturing capabilities to make sure they could meet certain basic standards.

Although Apple has slowly started to step into its professionalism, it has not stopped being connected to its user and fan communities and has always continued to make small touches to its brand. One of these touches was Apple stickers.

In 1977, the first Apple stickers were added to Apple II computer boxes. These stickers from a rainbow-colored Apple logo It consisted of a small and unpretentious perception in the first place. At the same time, the purpose of these stickers was to be pasted on the Apple II.

But instead of using these stickers for their intended purpose, Apple fans have made it a way to show their love for the brand. These stickers are used instead of Apple computers. backpacks, notebooks, cars and anywhere imaginable like that started to be glued.

These stickers have spread beyond Apple’s expectations and have become a badge of expressing that they are a fan of that brand.

Apple did not remain indifferent to this performance of its stickers and began to add much more stickers to its products. In addition, this design was further enlarged and different designs and colors he started to say.

as well as their computers iPod, iPad and iPhone He did not forget to add these stickers to his products. These stickers have now become a symbol of Apple’s commitment to its users and a way to reinforce the sense of belonging that has developed around the brand.

Alright; Why did Apple persist in producing these stickers, instead of considering that highlighting their products with their performance, even though the cost is very low, is satisfactory in attracting customers?

Apple’s products more than just software and hardware parts He knew what he needed to be, and for this company, identity, status and creativity were paramount. He realized that people who use his products strongly identify themselves with this brand. So by adding these stickers to their products, the company he used emotional bonds.

In addition, thanks to these stickers, Apple opportunity to observe where and how they are used by obtaining; had the opportunity to get an idea of ​​which products have become popular lately, which societies interact with this brand the most, and which markets are open to its messages.

Of course, not every Apple user has such positive views on stickers.

Some people agree that these stickers are an advertising tool, and in this way, the company aims to spread the Apple brand even more around the world. But for some Apple fans, these stickers are an expression of their support of the brand whose products they are happy with.

Also nowadays, these stickers are usually not even out of the box. as a souvenir continues to be hidden.