WhatsApp introduces cloud-based Business API feature

Due to the pandemic, there was a higher than expected increase in the online shopping sector. WhatsApp, cloud-based for companies with business accounts Business API feature announced.

Many technology companies resort to cloud-based solutions so that transactions can be carried out smoothly on all platforms. Working on this issue, WhatsApp has rolled up its sleeves to speed up the integration process of businesses.


WhatsApp has started to distribute money to users!

The ‘refund’ feature has been launched to encourage users in India to transfer money via WhatsApp.

WhatsApp created cloud-based solution for Business API

The Business API, which resides in Facebook’s infrastructure, was causing companies to spend weeks on integration. Explaining that they are working on this issue, the officials underlined that the integration process can be resolved within minutes.

WhatsApp created cloud-based solution for Business API

for the past few years Business API The company that developed the system receives payment per message with rates varying according to the number of messages sent and the region. Wanting to facilitate the transition process of businesses, WhatsApp stated that support for the old API system will continue.

Zendesk VP of Product Mike Gozzo “The cloud-based API is a big step forward in reducing the complexity of using WhatsApp for both service providers like us and our customers. The fact that we don’t have to worry about hosting WhatsApp Clients will allow us to better focus on supporting the many rich features available through the API.” said. ” said.

WhatsApp today more than 175 million user sends a message to a business every day and this trend is especially India, Brazil and Indonesia stated that it has grown in markets other than the USA, such as The company, which has done extensive research, has come to the conclusion that consumers need to be put on hold. call center numbers He underlined that there is an increase in the demand to switch to messaging instead of using it.

It is stated that 75 percent of users in some countries say they want to communicate with businesses via messaging. In addition, 68 percent of users are more likely to do business or shop from a business they can communicate with via messaging. higher are among the details.

Another revenue model of the company is that it offers users the opportunity to send messages to their business accounts with a single click on Facebook and Instagram. Companies can directly communicate with customers via WhatsApp by advertising.

2018 launch WhatsApp Business, which later included small businesses, now serves 50 million small business accounts. The company, which also came up with new improvements other than the cloud-based API, announced features that will enable businesses to respond faster.

Users will be able to directly receive many data such as stock information and flight information via WhatsApp. The feature of creating boarding cards, especially for airline companies, has managed to excite many people.

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