US Lawsuit Against Amazon: “Prime Fools Its Customers”

The US Federal Trade Commission (FTC) has sued Amazon. The commission says the company is tricking its customers into buying a Prime subscription.

United States of America Federal Trade Commission (FTC)sued tech giant Amazon today. The institution is encouraging Amazon’s customers to purchase its paid subscription system, Prime. you cheated claims.

In addition, the commission says that undesirable situations occur during the exit process from Prime subscription. According to the FTC, Amazon offers multiple “unsubscribers” before completing transactions.unnecessary“He goes through.

It was also claimed that Amazon did not prevent this situation even though it had the opportunity.

Let’s unpack the FTC’s claims about the company a little more. According to the complaint, Amazon has “delivered millions of customers”.on purpose” tricks them into subscribing to Prime. More specifically, what are known as “dark models” for the tech giant to sign up for. manipulative, compelling or deceptive user interface designs allegedly used.

FTC Chairman Lina Khan also said in a statement on the subject, “Amazon for subscriptions that repeat people without their consent tricked and trapped. This not only frustrates users, but also costs them a significant amount of money.” used the phrases.

In addition, Amazon has had the opportunity several times to prevent this situation; but the company chose not to change was also expressed. Last month, the FTC also accused Amazon of dealing with door security service Ring. The commission claimed that Ring employees were spying on customers via devices. Later, it was decided that Amazon would pay a penalty of $ 5.8 million for the case.

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Amazon has not yet made a statement regarding the FTC’s new claims. Prime subscription, which offers shopping advantages and Prime Video, can be used for a monthly price of 39 TL in our country.

Source :
https://www.theverge.com/2023/6/21/23768372/ftc-amazon-lawsuit-prime-dark-patterns-subscriptions


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