This means that advertising on private cars remains tax-free

Berlin As an entrepreneur, you can never advertise enough. So it makes perfect sense to involve the employees in your own marketing efforts. In any case, this applies if they are willing to do so. The first requirement is, of course, that they themselves like working in the company and identify with it.

They should also be all the more easily persuaded to help with advertising measures if it pays off financially for them. However, what sounds completely self-evident raises a few questions in practice. The reason for this lies in the tax treatment of payments to employees.