World Brand Lab shared its list of ‘The 500 Most Influential Brands in the World’ for 2022. While US companies dominated the list, Apple, Microsoft and Google took place in the top three, respectively.
Companies around the world are competing with each other to make a global impact and rise to the top with the products and services they offer. which World Brand Lab has shared every year for the last 19 years. ‘The World’s 500 Most Influential Brands’ The list shows us which companies stand out in this regard.
World Brand Lab, which is a part of the World Executive Group company, has now brought the list of the year 2022 to us. Names we know were included in the top 10 of this list, which includes 500 different companies from around the world. The list was created by considering factors such as the global influence and leadership of brands, market value, and brand loyalty.
Here are the 10 most influential brands of 2022
| 2022 Ranking | Brand | Country | 2021 Ranking |
| one | apple | USA | 4 |
| 2 | Microsoft | USA | 3 |
| 3 | USA | one | |
| 4 | Amazon | USA | 2 |
| 5 | Walmart | USA | 5 |
| 6 | Toyota | Japan | 9 |
| 7 | McDonald’s | USA | 7 |
| 8 | Mercedes-Benz | Germany | 8 |
| 9 | Coca Cola | USA | 11th |
| 10 | Tesla | USA | 72 |
When we examine the list, the US technology giant Apple’s We see that it is in the first place. Other technology companies Microsoft and Google take the second and third place. In addition, it can be seen that three automobiles (Toyota, Mercedes and Tesla), one retail (Walmart), and one food and beverage (Coca-Cola) company managed to enter the top 10. It is possible to say that the most striking one on the list is Tesla. Elon Musk’s electric car company is making significant progress this year Moved from 72nd to 10th. Google, on the other hand, lost its first place last year to Apple.
In addition, it is not overlooked that US brands dominate the top ten of the list. Out of the USA among the ‘Top 10 Most Influential Brands in the World’ there are only two companies. These two companies from the automotive sector; Toyota of Japan and Mercedes-Benz of Germany.
198 of the 500 brands are US companies
World Brand Lab president Dr. Steve Woolgar stated that 33 countries are included in the 2022 list, and that the most brands from the USA can enter here. Accordingly, 198 out of 500 brands belong to the United States. France, Japan, China and the United Kingdom come after the United States. Germany, Switzerland and Italy are the other countries that put the most companies on the list with 28, 18 and 15 brands, respectively. There is no brand from Turkey on the World Brand Lab’s list.
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Source :
https://finance.yahoo.com/news/world-brand-labs-2022-list-150000322.html