We asked the company about the allegations that Mercedes-Benz closed its online sales system in Turkey. The response we received is that the claim is not true. In addition, the CEO of Mercedes-Benz shared a denial statement on the subject.
German automotive giant Mercedes-Benzhas been trying to sell online for a while. to all the details here The system, which you can access through our news, allows you to own a car, with the simplest explanation, as if you were buying any product from the internet. However, the system, which has been in use for a few months, is currently not actively available.
According to the claim of journalist Emre Özpeynirci a group of dealers for Mercedes-Benz’s online sales system bot software they started using it and they automatically buy all the cars that come into stock. This both prevents other consumers from owning a vehicle and causes disruptions in the system. Today, there has been a new development on this subject. in the headlines, Mercedes-Benz has closed its online sales system in Turkey. news served.
Update (July 10, 17.50): Mercedes-Benz has made a statement regarding the allegations:
by Emre Özpeynirci shared According to the statement, Mercedes-Benz Automotive Executive Board and Automobile Group Chairman Şükrü Bekdikhan’s statement on the subject is as follows:
In line with our corporate strategy, we are committed to providing our customers with a unique phygital experience through our new sales platform.
We continue to actively present our physical (in our showrooms) and digital (online) vehicles within the framework of our current sales plans. In order to improve our customer experience, we continue our systematic and process improvements in our online platform.
In particular, we regularly update our digital activities and platform so that our vehicles reach end users, not resellers.
Today, we have carried out our work in order to reflect the legal regulation that includes the VAT update to our system.
In this context, our online platform is open, our vehicles are regularly offered in the system in line with product availability.
As a brand, we will continue to focus on the highest level of customer experience as we continue to develop this platform in line with our strategies.”
The news that made the claim in question was as follows:
Many internet sites are published by Faik Erdemli from Cumhuriyet Newspaper.Germany Mercedes-Benz was also helpless, closed online salesThey carried the news titled ” to their headlines. According to the news in question, Merdeces-Benz Turkey reported to GermanyThe German headquarters were also in amazement. When a solution could not be produced for bot sales, the online sales system in Turkey to be shut down the decision had been made.
As Webtekno, every development we see before communicating We take great care to verify. We tried to confirm the claims about Mercedes-Benz in the same way, but we couldn’t find a source. Then we reached Mercedes-Benz. The response we got was surprising. It seems that Faik Erdemli’s claim, not real. At least for now…
The answer Mercedes-Benz gave us was as follows:
“Our Online Showroom page is in service. Only, there is no zero km vehicle for the automobile product group on our Online Car Search page at the moment. It will be updated again during the day. If you wish, you can visit our Online Showroom. http://mb4.me/4MAcJokQ You can follow the link.”
As a result, Mercedes-Benz’s The allegations that he closed the online sales system do not reflect the truth.. The system is currently in service, but you cannot make a purchase because there is no new vehicle in stock.