Meta, which has changed the perception of social media completely with Facebook, is one of the most powerful companies in this field by owning other platforms such as WhatsApp and Instagram. The company is looking for ways to make more money.
Meta launches ad-free subscription service for Instagram and Facebook
Recently, many platforms have been competing to offer subscription services with or without ads. From video content platforms to social media platforms, all companies have created their plans. According to The Wall Street Journal, Meta is launching its ad-free subscription service in Europe.
Ad-free subscription will not present ads to the user unless the target chooses ads. The subscription system that will be valid for Facebook and Instagram is expected to be $14 per month. If users want desktop ad-free access, they will have to pay $17.
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On the other hand, lately, more and more platforms have switched to paid, ad-free subscriptions. According to the detail revealed yesterday, TikTok continues to work on its ad-free subscription plan. The platform is first preparing to offer ad-free subscriptions on a monthly basis. Judging by the information received, TikTok is currently testing this feature only in the USA. It is stated that the feature in the testing phase is $ 4.99.
As it is known, YouTube and Twitter(X) have been offering ad-free paid subscriptions to their users for a long time. Of course, the reason why companies such as Netflix, Amazon and TikTok later took this decision is the rush to raise financial resources. So much so that Netflix and Amazon have recently entered an economic decline.