Chinese technology company TCL has officially entered the Turkish market. It seems that the brand will try to impress consumers, especially with its televisions.
It is one of the leading technology companies that has attracted attention in Turkey for a while. TCL Electronics, officially entered Turkey. The company opened its first store at the event held today. about the future of our country He also made important statements.
In the statement made by TCL Electronics Türkiye General Manager Timo Xu, TCL’s to their goals in Turkey place was given. According to the statement, TCL aims to be the number one television brand in Turkey by 2028. They have continued their existence in cooperation with Bilkom to date. they want to strengthen Xu stated that he believes that they will continue to achieve significant success in Turkey.
“We reached more than 200 thousand households”
In the statements made by Bilkom General Manager Fikret Ballıkaya, the following statements were made:
When we announced our cooperation with TCL Electronics four years ago, we had three main promises. To produce the products that TCL offers to the market in Turkey and to increase the localization rate of these products. To produce this product at the standards sold in the world, with the same hardware features and to ensure that Turkish consumers experience the same technology as the world. Today we fulfilled these commitments. We have taken important steps towards our last commitment, which is to make Turkey a production center for TCL. The process, which recently started with Cyprus, will soon expand to the countries in the region. In the TV category, where we took part as a manufacturer-distributor for the first time, we carried out very important projects with TCL, reaching more than 200 thousand households and pioneering TCL’s journey in Turkey. I wish this valuable global brand success in its journey to Türkiye.
One of the names who attended TCL’s event in Istanbul was TCL Electronics Middle East and Africa General Manager. sunny yangwas. Welcoming the official entry to Turkey, Yang spoke on the subject as follows:
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Our global successes in the consumer electronics and home appliances sector are also an important indicator for our goals in Turkey. With our innovation-oriented perspective, we have managed to become both the global market leader in the 98-inch category and the Google TV brand that leads the market worldwide in the large screen market. We can explain our approach specifically for 2024 as ‘Bigger, Better and Beyond’. As TCL, we are not only expanding our product range, we are improving our product quality and expanding our reach every day. We are stepping into the Turkish market with our vision of inspiring innovation and perfectionist technology in every home.
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