Investing in sustainability projects is very popular with the generation of heirs for ideal and return reasons.
(Photo: Imago/Westend61)
Frankfurt, Dusseldorf For Christoph Weber, it’s actually about advising customers. He is the managing partner of the family office WSH and supports wealthy clients in their investment decisions. But more and more often he is also in demand as a mediator: between the generations of families.
What is the subject of discussion there is the topic of sustainability in investments, Weber reports in an interview with the Handelsblatt. The generation of children would approach the parents directly and ask what they had done in terms of sustainability so far. “We also have a few cases where there was a lot of pressure.” In extreme cases, this can go as far as the threat of renunciation of inheritance.
Because for wealthy people, sustainability has so far played a subordinate role in financial investments. This is not only Weber’s subjective impression, but also the result of a study by Res Futura, which is available exclusively to the Handelsblatt. The non-profit research institute is financed by entrepreneurial families.
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