The new full-frame image sensor with global shutter lets you shoot at burst rates up to 120 fps without distortion or camera blackout. Sony’s proudest AI autofocus feature, capable of calculating AF/AE (autofocus/autoexposure) focus at up to 120 times per second, combines this innovative sensor with the most advanced AF system to date, as well as the ability to sync the flash at all shooting speeds. α9 III is launched.
What does the new Sony Alpha 9 III offer?
Sony Europe IP&S Marketing Director Yann Salmon Legagneur said:
“The new Alpha 9 III is a landmark achievement in Sony’s imaging device manufacturing. Designed with the needs and demands of professional photographers in mind, every update made in this camera, from sensor to size, from button layouts to menu functions, has been implemented to meet the special demands and feedback of photography enthusiasts.
We listened to them and now we are very excited to implement the new features of Alpha 9 III… Thanks to these features, photographers will now be able to capture details they have never been able to capture before. “Creators everywhere can achieve even more dynamic expression with our rich range of lenses, especially the Alpha 9 III, which combines the new 300mm F2.8 G Master, the world’s lightest, wide-aperture telephoto lens.”
α9 III features
The new α9 III is equipped with a newly developed, world’s first full-frame global shutter with approximately 24.6 effective megapixel CMOS image sensor and internal memory combined with the latest image processing engine BIONZ XR. Up to approximately 120 frames per second Performs Continuous Shooting without blackout with AF/AE tracking speed.
At the same time, the new α9 III is equipped with high-density focal plane phase detection AF. The dedicated AI processing unit inside recognizes a wide range of subjects with high precision using Real-time Detection AF. It combines high-speed performance of up to 120 fps with highly accurate subject recognition performance, making it possible to easily photograph decisive scenes and moments invisible to the naked eye.
The AI processing unit inside the α9 III automatically recognizes and tracks a specific person’s eyes, while providing a significant improvement in human eye recognition performance thanks to Real-time Detection AF and Real-time Tracking, supporting videos as well as photos with accurate subject form and motion recognition. and brings it into focus. The α9 III features 8.0-stop optical, 5-axis in-body image stabilization that enables high-quality image processing.
The limitations of traditional mechanical shutter image sensors do not apply to this shutter speed, allowing you to shoot at high speed without any distortion, reaching a maximum shutter speed of 1/80000 seconds (1/16000 seconds during continuous shooting).
When a compatible Sony flash such as the HVL-F60RM2 and HVL-F46RM (sold separately) is attached, it is possible to synchronize the flash and take photos at all shutter speeds up to 1/80000 second. While previously the amount of light dropped dramatically when the user released the shutter at a speed faster than the flash’s sync speed, thanks to the full-speed flash sync function it is now possible to photograph scenes that cannot be easily captured with traditional technology.
Additionally, when shooting photos or videos under LED light, the High Frequency Flicker function significantly reduces high-frequency flicker issues by precisely matching the shutter speed to the flicker speed when looking through the screen. With the delayed shutter mode options included in the α9 III, users can prioritize the delayed shutter or framing/tracking screen.
The newly installed Pre-Shooting function allows the user to go back up to 1 second to record the moment before pressing the shutter button, and Continuous Shooting Speed Boost while shooting Enhanced burst endurance ensures reliable capture of important moments thanks to a large buffer; increased overall system speed allows you to capture approximately 390 Quality JPEG images in a single continuous 30fps burst. allows it to be caught.
Customizable focus areas have been expanded from XS to XL instead of the previous S, M and L sizes. The Preset Focus/Zoom function allows these settings to be memorized in the camera for quick recall when needed.
In addition to the existing white-balanced frame size, the user can now select other sizes as needed, allowing fine white balance adjustments to be made after an image has been created. α9 III uses the latest AF algorithms to achieve high AF sensitivity in light levels as low as EV-5 in AF-S mode (ISO 100 equivalent, F2.0 lens), F22 It has advanced features such as AF tracking for continuous shooting and a composite RAW shooting function that combines multiple consecutive images in high quality.
Enhanced video performance without distortion
The global shutter image sensor enables image expressions to be captured without distortion for videos as well as still images. For example, the user can easily capture images of nearby scenery from a fast-moving vehicle or objects, such as a car.
This camera is the first camera in the Alph series that can record 4K 120p high frame rate video without cropping, allowing the user to shoot at any viewing angle. In addition, high-resolution 4K 60p videos can be captured with 6K oversampling.
The α9 III creates natural highlights by beautifully highlighting human skin and objects, thanks to S-Cinetone™, an evolution of the VENICE digital cinema camera used in video production.
The α9 III is equipped with the latest video performance, including rich gradation performance and S-Log3, and can project and display the user’s favorite imported look-up table (LUT) when in Log shooting mode. α9 III for video creatorsMonitor & Control” is compatible with the mobile application.
Sony listened to professional photographers and created an usability and reliability solution to meet their needs. The camera’s handle has been improved and ergonomically designed to be easily held in the user’s palm to avoid strain even when using a telephoto lens or for long periods of time.
The VG-C5 vertical grip (sold separately) offers the same ease of use and versatility when shooting horizontally; Provides comfortable support during long shots. The grip and shutter button have the same design as the main camera body and the same operability features as the camera, allowing you to capture images without feeling uncomfortable.
α9 III is equipped with a touch 4-axis multi-angle LCD monitor; Thus, you can have intuitive use by taking advantage of the latest touch menu. Electronic framing uses 9.44 million-dot Quad XGA OLED with the same brightness as the α7R V and about 0.90x Provides high quality visibility with magnification.
With the special button located on the front of the camera, you can change the continuous shooting speed by placing your finger on the grip and setting the Special Shooting Speed Increase setting to this button, which will provide very fast operation. This feature is designed to support professional photographers when shooting in all environments.
New features of the α9 III include a playback image filter, which allows the user to efficiently select multiple images using high-speed continuous shooting, and a function menu that is available even during image playback. Both features strongly support professional workflows from capture to final photo.
The user can now use the function menu during playback to efficiently select a large number of images by performing high-speed continuous shooting. The user can choose between protection during image playback, transfer to smartphone, FTP transfer, etc. “Playback Function Menu” can be preset to enable
The user can select narrowed images with the playback filter and play them back from the function menu, enabling quick extraction of specific images. The back of the camera has a dedicated microphone for voice memos, and the built-in microphone near the mouth ensures voice is recorded clearly even in noisy environments.
Recorded audio data can be transferred along with images via FTP. The camera also allows the user to preset up to 20 presets from the International Press Telecommunications Council (IPTC), an international advisory body that includes news organizations from various countries.
The α9 III can transfer data up to twice as fast as the α9 II. 5 GHz communication offers maximum speed and stability for studio environments as well as news and sports shooters who need instant transfers via FTP. The α9 III allows photos and videos to be recorded to memory media in a variety of ways, including two media inputs that support CFexpress Type A cards as well as UHS-I and UHS-II SD cards.
Professional “professional” that accelerates image transfer flowTransfer & Tagging” which allows remote shooting of computers using its mobile application and wired LAN.Remote Camera ToolIt is compatible with the application. Sony also offers a software kit that allows remote camera operation and changing shooting settings. Camera Remote SDKIt also plans to support a new version of .
Additionally, the α9 III adds FTP availability, relay playback, and C2PA format support via a camera software update. It is planned to support functional improvements such as With the α9 III, Sony will continue to expand functions such as breath correction, relay playback and C2PA format support for the α1 and α7S III in the future to meet the needs of professionals.