Shutterstock’s Founder’s Story on Creating the Company

Founded in 2003 by Jon Oringer, based in New York Shutterstock; a provider of stock photography, stock video and stock music. By paying for the content on the site, users can access anything they want with a single click.

The story of the establishment of the company is quite interesting. Jon Oringer couldn’t find the photo he was looking for on the internet. The success story, which started with very high costs, has come to this point!

Jon Oringer set out with a camera.

Before founding Shutterstock, Jon Oringer worked in web development and software, but the images and videos he used due to the high cost and inability to access the images he/she wants. He was suffering.

In 2003, a piece worth $800 Canon Digital Rebel He bought a camera and spent 6 months shooting everything he could find, amassing 100,000 photos! He eliminated these photos, reduced them to 30,000, opened the Shutterstock website and uploaded them there.

The journey that started with the camera has evolved into the world’s most well-known stock image archive.

For $49, users could download all the photos Jon uploaded. Jon financed the entire project himself, from start to finish. He even answered the emails coming to the site one by one. According to what you said He needed photography and became a photographer.

This business, which was initially run by just one person, grew rapidly. The platform, where he started selling his own photos and images of other users, quickly became large enough to meet the needs of many users. stock image archive became.

Jon describes his own experience with these words:

“The ‘get an idea, get it done, and find the money’ model never worked out the way I wanted it to. I didn’t want to take outside money, so I did everything myself. That was me.” It was my way of learning. I needed photographers and I became a photographer. I programmed the site in Perl. Many of these experiences from the beginning still influence the decisions I make today.”

Shutterstock has achieved great success over time with the spread of the internet and the development of digital marketing.

Shutterstock today; It has a huge archive containing millions of photos, videos and music tracks from around the world. A wide range of applications for designers, marketers and other professionals visual and audio library It makes their job much easier.

The market value of the company, which started with an 800 dollar camera, is currently $760 million In addition to selling approximately 2 photos per second to its users, 10,000 photos are uploaded daily.

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