new York The month-long search for a boss on Twitter is over. Owner Elon Musk, who currently runs the short message service himself, said in a tweet that he would make Comcast manager Linda Yaccarino his successor at the top of the company. She is currently responsible for advertising sales at Comcast’s TV division NBCUniversal. Musk said Yaccarino will primarily take care of business matters on Twitter. He himself wants to remain in the company management as Chief Technology Officer.
Musk acquired Twitter in October 2022 for $44 billion. Since then he has turned the company inside out. As one of his first acts, he fired management and half of the workforce. In the weeks that followed, he also announced innovations almost every day, some of which he cashed in again shortly afterwards.
Because Musk’s erratic decisions spooked users and advertisers, he let Twitter users vote on his future at the helm of the company in late 2022. At that time, 56.3 percent of the participants spoke out in favor of his departure. Musk then announced his retirement “as soon as I find someone stupid enough to do the job.”
More: Elon Musk announces resignation as CEO.