There is not much time left until 2023 ends. For this reason, while many companies disclose statistics regarding their field, official government institutions also do not lag behind. Ministry of Commerceannounced the total amount of fines imposed for deceptive advertisements in the past 11 months.
The Advertising Board examined 1,838 files: Millions of lira fines were imposed!
Ministry of CommerceAccording to the announcement made on the official website of 14 November’In a meeting held in November, 16 discounted sales file was examined. The relevant campaigns were found to be misleading and were stopped and the total 2.7 Million Turkish Liras An administrative fine was imposed.
Subsequently, discussed at the same meeting 176 campaigns 153 of his files were found to be against the legislation. For these files in total, 16.7 Million Turkish Liras An administrative fine was imposed. However, the relevant campaigns were stopped. So let’s move on to the data of the first 11 months of the year.
The Ministry of Commerce imposed a large fine on digital subscription platforms! So why?
The Ministry of Commerce imposed a large fine on digital subscription platforms. So why was this fine imposed and what is its amount?
According to the information shared, in the first 11 months of the year Advertisement Board by in total 1,838 files examined. Deceptive advertising or unfair commercial practices were detected in 1,623 of these files. As a result in total 92.5 Million Turkish Liras Administrative fines were imposed and relevant advertisements were stopped.
Advertisement Boardespecially in NovemberLegendary November Discounts” And “Amazing Friday DiscountsHe stated that major campaigns with names such as “” are closely monitored, and administrative sanctions are being applied for sales advertisements that deceive and mislead consumers and create the perception that more discounts are offered than they actually are.
On the other hand, the Advertising Board shared that with the change of season, periodic advertisements for the health of consumers come to the fore, and announced to the public that advertisements for food supplements and cosmetic products are followed meticulously.
- At the meeting dated November 14, 2023:
- A total of 16 discount sales files were examined and it was determined that advertisements regarding discounts that are common in electronic commerce, such as November Discounts, were misleading.
- A suspension penalty and a total administrative fine of 2.7 Million Turkish Liras were imposed for these 16 files.
- 153 of the 176 files discussed at the same meeting were found to be contrary to the legislation:
- For these files, a total administrative fine of 16.7 Million Turkish Liras and a suspension penalty were decided.
- A total of 1,838 files were examined and evaluated by the Board in the first 11 months of the year:
- Deceptive advertising or unfair commercial practices were detected in 1,623 files.
- A total of 92.5 Million Turkish Liras of administrative fine and suspension penalty were imposed for these files.
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