EU Approves Microsoft-Activision Agreement!

Last year, Microsoft announced that it would buy the game giant Activision Blizzard for a huge fee of $ 68.7 billion. However, the company has since with obstacles both from competitors like Sony and from regulators. was meeting. So much so that the UK a few weeks ago two companies did not approve of the merger. Behind the blocking, the possibility of Microsoft getting too strong in the competition in cloud gaming was shown.

While discussions about this decision from the United Kingdom and opposing statements from both companies continued, a statement came from the European Union (EU) about this giant purchase, which will go down in history today. The EU, unlike the UK, has approved the Microsoft-Activision merger.

EU approves deal thanks to Microsoft’s commitments to address cloud gaming concerns

European Commission, Microsoft’s decided to approve the agreement thanks to the commitments it made on cloud games.. The commission also stated that Microsoft would have no incentive to refuse to distribute its games to Sony. According to the EU, Microsoft is releasing Activision games Even if pulled by PlayStation this is due to Sony’s dominance in the console market. will not “significantly” harm competition.

However, EU officials, like those in the UK, saw that the deal could hurt competition more than any other issue, with the distribution of PC and Console games via cloud gaming services. For example, if the company made Activision games exclusive to its platform, it could seriously damage competition. This is where the remedies Microsoft offered on the subject came into play.

To address concerns, customers who have purchased or will purchase the Activision game can play on any cloud gaming platform they want. says. It also offers cloud providers to play games in the EU market. license to publish he adds.

EU official Margrethe Vestager stated that Activision games will come to many more devices and consumers than before thanks to cloud gaming, and made the following statements on the subject:“Microsoft’s commitments will enable these games to be streamed on any cloud gaming service for the first time, increasing competition and growth opportunities.”

Microsoft has been making moves for some time to address concerns

We’ve seen the company make a move in recent months to address these competitive concerns by contracting to bring all of its games to Nintendo. In addition, for Xbox games to come to PC Boosteroid, Ubitus and Nvidia It has also made agreements with rival cloud providers such as

The completion of the Microsoft-Activision deal still does not seem very close. The process behind the company’s appeal against the UK’s decision could take months. In addition, the tech giant He also had problems with US regulators. Let’s add. The lawsuit regarding the settlement between the company and the Federal Trade Commission (FTC) continues. Nevertheless, it is possible to say that the approval received from the EU today may affect the agreement positively.