Disney hires former Apple executive for metaverse

Disney, metaverse One of the companies trying to enter the world. The entertainment company, which has been working for the metaverse since last year, has been working for 12 years. at Apple Hired a working manager. The former manager had appeared on the Apple Arcade team for many years.

Disney teams up with former Apple executive for metaverse

The latest blog post shared by Disney proves the company’s dreams for the metaverse. Disney announced that it has hired a former Apple executive to lead its creativity in the metaverse. Mark BosonAfter 12 years of Apple experience, he joined Disney’s metaverse team.


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According to Disney’s statement, Mark Bozon is the one for the Disney metaverse. creative vision leadership it will. Boson is expected to play a role in connecting the physical and virtual worlds. In addition, while working at the technology giant, Apple Arcade creative game director was serving as

In terms of market value largest media company in the USA Disney draws attention with its sanctions on both new generation broadcasting and new generation social media. In the digital world Disney universe The company, which wants to establish it, still has not decided how the metaverse will be.

Disney wants Mark Bozon to build a new team, relying on his experience at Apple Arcade. boson; It has yet to detail its plans, though it will bring games, movies, amusement parks, and other parts of Disney to the metaverse.

Former Apple Arcade managerfrom creating Disney’s strategy in the digital world and creating the metaverse will be responsible for executing the plans. He will also present his reports to Mike White, Disney’s notable executive, Senior Vice President of Consumer Experiences.

virtual universe metaverse

He is at the head of companies trying to create his own metaverse. Meta is coming. Last year, the company changed its name from Facebook to Meta and 10 billion dollar investment Announcing the social media giant, it has also faced rivals such as Disney.

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