It has been revealed that instant messaging and community application Discord will start showing ads in the coming days. Details on the subject are unknown for now.
Instant messaging platform preferred especially by game lovers Discordmade a radical decision. According to a report published in the Wall Street Journal, the platform will be available in-app as of the coming days. will start showing ads. The fact that the application, which has been used ad-free for years, will start showing ads seems to disturb users.
According to sources familiar with the subject, users, turn off ads to the option they will have. However, it is not known whether this will be available to all users or only paid subscribers like Nitro. Meanwhile; User behavior of the Discord algorithm detection willthe ads will reportedly be shown for more gaming-oriented users.
Why did Discord make such a decision?
The underlying reason why Discord, which was first released in 2015, started showing ads in almost its 10th year is pressure to increase profitability. The company has tried to generate revenue from users through many methods such as Nitro, but could not get to the point it wanted. That being the case Board of Directorsseems to have found the solution by showing advertisements.
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How ads added to Discord will affect user experience unknown for now. Issues such as where the ads will be shown also remain unknown. However, we expect Discord management to make a statement about this. When that statement comes We will inform you again.
Source :
https://www.wsj.com/tech/discord-to-start-showing-ads-for-gamers-to-boost-revenue-bf5848b9