The best-selling premium car brands in Turkey have been announced. Mercedes and Audi have gained half of the sales. Ferrari, on the other hand, does not seem to be preferred in Turkey.
2023 was a year of records in terms of automobile sales in Turkey. Almost all months were the months with the highest sales figures in its history, and the total year was the year with the highest total vehicle sales in the history of the republic. Moreover, 2024 It looks like we won’t see a decline in 2019 either. Because January 2024 sales figures have managed to exceed the record sales figures in the same period of 2023.
While total sales units are breaking record after record, luxury car sales are not standing still. According to data shared by EBS Consultancy, a total of 5,954 vehicles were sold in the premium segment in Turkey last month. It seems that when “luxury car” is mentioned in Turkey, the first thing that comes to mind is Mercedes and Audi is coming. Because 1 out of every 2 premium segment cars sold belonged to these two brands.
The 10 best-selling premium car brands in Turkey
Number of sales | market share | |
---|---|---|
Mercedes | 1,718 | 28.85% |
Audi | 1,265 | 21.25% |
bmw | 666 | 11.19% |
volvo | 665 | 11.17% |
jeep | 405 | 6.80% |
DS | 403 | 6.77% |
Cupra | 368 | 6.18% |
land rover | 143 | 2.40% |
Alfa Romeo | 106 | 1.78% |
Mini | 97 | 1.63% |
According to the data shared by ODMD, it is the dream of most car enthusiasts. Ferrariwas able to sell only 2 cars in our country last month. Porsche, on the other hand, has reached a relatively significant sales volume with 78 sales. Cupra, which separated from Seat and became an independent brand and received great acclaim especially with its Formentor model, seems to have received the sales reward of this admiration with 368 units sold.
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