Apple Signs a $50 Million Agreement with Shutterstock

It was claimed that Apple signed a large-scale agreement with Shutterstock to feed artificial intelligence models.

Technology giant based in the United States (USA) Appleis going through a very turbulent period in terms of agenda. Because the cancellation of the Apple Car, the shifting of the car team to artificial intelligence, the development of personalized home robots and the DMA printing Then the company became a constant on our agenda.

Now Appleis on the agenda with a major investment in the field of artificial intelligence. According to Reuters, our technology giant allegedly signed a $50 million agreement with Shutterstock, one of the first platforms that come to mind when it comes to stock photography. According to sources, with this agreement, Apple will be in the artificial intelligence race where it is far behind. aims to catch up with its competitors.

Photos, videos and music will be used in artificial intelligence training.

With the agreement in question, Apple will license millions of media content has achieved. It will use these to train its own artificial intelligence models. Although it is not clear exactly how these will appear, Apple Deputy Global Marketing Manager Greg Joswiakshared a post stating that we will see developments in artificial intelligence at the upcoming WWDC event. In the said post, the conference absolutely incredible (Absolutely IncredibleGreg, who said that it would be ) deliberately capitalized the letters A and I of these two words.

Except for Apple Meta, Amazon and Google It is known that companies such as Shutterstock have made similar agreements. At this point, it looks like we’ll have to wait for the conference to see exactly how Apple will present artificial intelligence. Of course, the first thing that comes to mind is a rival system to Galaxy AI. What are your thoughts?

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Source :
https://www.reuters.com/technology/inside-big-techs-underground-race-buy-ai-training-data-2024-04-05/


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