9 out of 10 Mobile Games Are Forgotten Within Three Years

The world of mobile games is growing day by day. Especially in recent years, even companies that produce games for PC and consoles They developed mobile games It was recorded as the times we saw. However, a new study shows that mobile games are not that big. they were not successful, More precisely, they could not create a loyal player base. it reveals.

A market research company called Atomik Research conducted a research with 500 mobile game developers in the USA and the UK. This research, conducted using the interview method, revealed very striking results. According to the research, mobile game projects started 43 percent A very serious part of it, such as, is canceled while it is still in development. Additionally, mobile games released 83 percent The vast majority of them disappear into the dusty shelves of history within 3 years of their launch.

Most mobile games are only profitable in the first year

The research shows that mobile games first year only It turned out that they made huge profits. According to this; 76 percent of mobile games make their biggest profits in their first year. The rate of mobile games that can increase revenue in the second year is only 4 percent. However, mobile game developers do not stop working. 78 percent of the developers participating in the research are willing to work on new mobile game projects. that they continue they said.

What about mobile games? Why do they fail?? The answer to this question is partly related to the developers. The research showed that a developed mobile game was insufficient to update it regularly. So much so that 38 percent of developers regularly develop their games. they don’t update. However, less than half of the developers surveyed were providing monthly updates. This being the case, it is pointless to even discuss why games are not permanent.